Energy drinks are unquestionably a multi-billion-dollar industry today, however no food and beverage category has been more controversial than them. However, persistent pressure from politicians, health professionals, and campaigners has not slackened the demand for top energy drink brands like Monster, Red Bull, and Rockstar. The energy drinks market has organically taken off over the…
It is rather surprising that several waste management strategies miss one of the crucial players in the entire framework – the waste pickers. And, this exclusion of the very primary element in the waste management cycle weakens the entire execution plan. Now, it has been accepted by policy makers throughout the world that waste management…
It isn’t news that pollution has emerged as a major problem in every country today. The dangerous levels of air pollution in urban areas has not only influenced the environment, but it also has detrimental effects on the human body and skin, resulting in dryness, rashes, premature aging, acne, age spots, and eczema. In sharp…
“Good companies will create needs; great companies will create markets.” – Philip Kotler Market analysis is the most crucial element in every B2B business. In fact, regardless of being a B2B or B2C business, companies should understand that their business strategy is, in fact, no strategy at all if they fail to understand their target audience…
Smart home technology is all about turning conventional devices into the harbingers of high-tech innovation. After a string of predictable names, it is now time for the humble smoke detector to have its go under the smart spotlight. The smart smoke alarm is a simple yet highly intuitive device that has had a bit of…
Robotic Process Automation (RPA) is one of the most misunderstood concepts and has unfortunately managed to garner not so positive reviews over an extended duration of time. Before going onto understanding how RPA can help your business, it is essential to get a clear picture of business process management (BPM) and areas where it is…
Gone are the times when spectacles and eyeglasses were just regarded as objects for visual corrections. Today, eyewear designs are no longer judged primarily on function, but in terms of fashion too. With a new wave of eyewear startups introducing a range of revolutionary products, what was once a nondescript sector is now being transformed…
If you come to think about it, the human-computer interaction (HCI) is one of the most happening areas for any tech-crazy nerd. What started as a command-based, on screen interaction has today evolved into a more natural collaboration between man and the machine. Artificial intelligence (AI) surely is seen by many as the next big…
Packaged food is increasingly turning from an option to the norm. With the United States alone generating more than $100 billion from the sale of private food & beverage products, this is perhaps one of the best times for private label food manufacturers to disrupt the market with healthy food and beverage options. But, to…
Hair coloring has always been a major part of the hair care industry, with the former’s contribution amounting to more than one-fifth of the global market’s monetary output. However, never before has the industry offered such a rich selection of products, ranging from hair dye colors including semi-permanent and temporary hair color products, that are…
