With constantly changing consumer demands and preferences, evolving purchase patterns and rapid changes in lifestyles, the global soft drink market is changing and growing with rapid speed, while the top 10 world’s largest soft drink companies are dominating the global market. Indeed, new products are launched at a frequent rate and sometimes entire new and…
Tea remains a perennial favourite drink around the world, with numerous varieties and variations for consumers to choose from. While traditional staples like pure black and green teas continue to appeal, trends in flavor and format come and go. Some of these trends endure for years, such as the popularity of matcha in North America,…
Coffee pods have become a staple in offices and homes around the world. Their convenience and variety make them crowd-pleasers, as they don’t require a lot of setup or cleaning and users can store multiple types at once without worrying about them going bad quickly. However, as with most single-serve products, coffee pods create a…
Bubble tea – also known as boba tea – is a relatively new market, originating in Taiwan in the 1980s and brought to regions such as North America by bubble tea companies over the past 20 years. In that time, however, the drink has become increasingly well known and exceedingly popular, especially in Asia. Over the…
Smoothies are no longer a niche segment of the ever-growing food and beverage industry. The sector has truly been a success story of the 21st century with the consistent evolution that includes the transition of latter from a drink for a workout to a dessert and now a quick on-the-go meal replacement option. Needless to…
The smoothies are all the rage these days with the consistent innovation of new ingredients and never-ending expansion of new categories of smoothies that are grabbing the attention of consumers across the world. The rising health consciousness coupled with hectic on-the-go lifestyles have marketed smoothies as effective meal replacements in recent years, while top 10…
Although not a new concept, juicing is growing in popularity and is trending yet again, thanks to the growing consumer awareness about the health benefits of juices that are extracted from the nutritional fruits and vegetables. Consequently, people are turning to healthy drinks and reducing the consumption of unhealthy beverages. This is proving to be…
‘Health-conscious’ has become a buzzword across healthcare and food and beverage landscape, thanks to the epidemic proportions of the obesity crisis and other rising health associated concerns, which has caused people to become conscious about their eating choices. This is prompting consumers to shift from colas to healthier options such as smoothie and juice. Smoothie and…
Healthy living has become an important trend in the food and beverages industry. Indeed, people across the world are becoming more concerned than ever when it comes to what they consume. From nutritional food products to fruit induced sugarless drinks, the health-conscious consumers have the urge to choose the safest products for their daily needs….
Consumer preferences and their consumption habits are changing drastically around the world from having sugar-laden carbonated soft drinks to healthier halos such as tea, coffee, herbals and energy drinks. These factors are creating a favorable situation for many leading tea companies across the world with the global tea market growing at an unprecedented rate over…
