functional drinks

Functional Drinks : Leading the Charge for Zero Alcohol Beverages

Non-alcoholic beverages are prodigious vehicles for food enterprises to build an incremental business. From fruit and vegetable juices to energy and sports drinks, functional beverages are a smart investment by food-service entities. The carbonated functional drinks contain organic and natural ingredients, with added vitamins for instant energy. With the growing health consciousness among consumers, functional…

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Social Media Analytics: Sourcing Valuable Insights to Improve Digital Marketing

From the smallest independent retailer to the dominant multi-national brand, every enterprise is cognizant of the advantages offered by social media. With more than 800 active social networking websites, social media has become a major platform for businesses to improve their promotion and marketing efforts digitally.  Social media analytics can play a crucial role in…

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America’s Obsession with Yoga is Good News for the Global Yoga Mats Market

One of the most telling symbols of the post-modern age, referencing the growing dedication towards personal health and symbolizing a powerful and productive exercise regime is the humble yoga mat. A rectangular piece of fabric, usually made from thermoplastic elastomers (TPE) or a strategic mix of jute and rubber, yoga mats are tasked with keeping…

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AI in Agriculture

Artificial Intelligence in Agriculture: A Disruptive Technology Which Holds the Future of Food Supply

This is the second installment in our blog series that explores the growing prominence of artificial intelligence in some of the more important sectors of our economy. Read about the rise of AI in the modern context, here. With the enormous growth in the world population, the farmers are switching to smarter techniques that can…

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Brain Monitoring Devices

Top 10 Vendors in the Global Brain Monitoring Device Market – Transforming the Healthcare Industry

As per the National Institute of Mental Health, in the US, at least 6% of the people are suffering from serious disabilities leading to severe brain damage. One out of every four people is going through a brain disorder every year. The increasing prevalence of these diseases has furthered a strong demand for brain monitoring…

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