Vendors to focus on product innovation to strengthen their foothold in the market.
Technavio, a company that develops over 2000 pieces of research every year and covers more than 500 technologies across 80 countries, has announced the top five vendors for the global computer accessories market in their latest research report. This report also lists three other prominent vendors who are expected to contribute to this market’s growth between 2017-2021.
Competitive vendor landscape
The global market for computer accessories is moderately fragmented with no established vendors who dominate the market. The main market for these vendors exists in the Americas and APAC. The use of accessories in new PCs and replacement applications enable the global and local manufacturers to develop the products for the desktop system. The peripherals provide a platform for the local vendors to target the low-end market at a low price.
According to Sunil Kumar Singh, a lead analyst at Technavio for research on computing devices, “The global market for computing accessories is technologically driven and requires continuous updates and innovation. For example, people are switching to a 4000 DPI mouse from a traditional 800 DPI mouse. Vendors like SteelSeries have already launched mice with 11000 DPI named SteelSeries Sensei.”
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Top five vendors in the computer accessories market space
Logitech
Logitech is one of the world’s leading providers of PC and tablet accessories. operates in 100 countries with the help of an integrated network of distribution channels, including regional, national, and online retail chains and OEMs. The company spends heavily on the R&D, video communications, wireless technologies, and new devices for digital platforms.
Key products: Mouse, Trackpads, Touchpads, Presenters, Keyboards, Earphones and Headphones, Wireless Speakers, PC Speakers, PC Headsets, and Other Accessories.
HP Development Company
HP provides technologies, products, software, solutions, and services to small and medium-sized businesses, large enterprises, and individual consumers including customers in the government, health, and education sectors worldwide. The company designs solutions for the security, mobile, and big data sectors by leveraging the diversity of its offerings, with the strengths and capabilities of its individual business units.
Key products: PCs, Enterprise IT Infrastructure Solutions, Imaging and Printing Devices, and Related Services.
Seagate Technology
Seagate Technology, a computer storage company, offers electronic data storage products. In 2009, the company developed SSDs, which were designed for enterprise environments using blade and general server applications. In 2010, the company developed a solid-state hybrid drive for laptops.
Key products: HDDs, solid-state hybrid drive (SSHDs), and SSDs.
Toshiba Corporation
Toshiba Corporation along with its subsidiaries manufactures electrical and electronic products as well as systems worldwide. It operates through five segments, namely Community Solutions, Energy and Infrastructure, Electronic Devices and Components, Lifestyle Products and Services, and Others. The company provides transmission and distribution, infrastructure systems comprising power, security and automation, industrial, railway transportation, water and environmental, broadcasting and network, photovoltaic, medical, and elevators and escalators building systems, airport facilities, solid-state weather radars, and IT solutions.
Key products: Display Devices and Components, Digital Products including Tablets, Televisions, PCs, and Blu-ray Products.
Western Digital
Western Digital is a computer storage company and it offers storage products and solutions that allow people to manage and preserve digital content. It is one of the pioneers and long-time leaders in the global hard disk market. Its advanced technologies are configured into applications for client and enterprise computing, embedded systems, and consumer electronics, as well as its own consumer storage and home entertainment products. It designs and markets plug-and-play external storage devices that help to increase the storage capacity of computers and personal video recorders.
Key products: SSHDs for desktops and mobile PCs.
A more detailed analysis is available in the Technavio report, Global Computer Accessories Market 2017-2021. Technavio also customizes reports by other regions and specific segments upon request.
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