The market research report outlines the forecast and market size of antivirus software packages until 2019. The research report details market segmentations with growth forecasts by antivirus software installed in laptops and desktops. It includes the market shares for MEA, Latin America, Europe, APAC, and North America. The leading vendors analyzed by the report include AVAST Software, Microsoft, AVG, Avira, Symantec, and McAfee.
Technavio has released its new market research report, global antivirus software package market, which is expected to grow at a CAGR of around 9% between 2015 and 2019. The major factors contributing to the growth of global antivirus software package market are enterprise mobility, a surge in the number of mobile devices, a rise in malware attacks on mobile devices, and high usage of the Internet on mobile devices. North America is the largest market for antivirus software package across the globe, occupying around 36% of the overall market share. However, APAC is estimated to witness the fastest growth over the next four years because of the increasing initiative of organizations in India and China to implement antivirus software packages.
“Technological advancements in the market have facilitated the availability of open-source antivirus software. These open-source solutions can be easily downloaded and are compatible with all platforms. Several micro enterprises, small businesses, and individual users are opting for open-source antivirus software because purchasing and licensing costs of commercial antivirus software are high,” says Navin Rajendra, Lead Analyst, ICT, Technavio Research.
The market is witnessing a growing prevalence of bring your own device (BYOD) by corporates. The rise of workforce mobility with employees carrying laptops to work is seen in large as well as small enterprises. Therefore, the demand for antivirus software from the laptop market is predicted to show tremendous growth in future.
The key players in the global antivirus software package market are AVAST Software, Microsoft, AVG, Avira, Symantec, and McAfee. Large vendors are acquiring small vendors to expand their product portfolios and boost their market shares. The market is likely to further intensify with the increase in product and service extensions, innovations in technology, and M&A.
A more detailed analysis is available in the Technavio report, Global Antivirus Software Package Market 2015-2019.
We can customize this reports by other regions and specific segments upon request.
Other Related Reports:
- Data Center Security: Global Market Research Report 2015-2019
- Global POS Software Market 2015-2019
- Global Industrial Cyber Security Market 2015-2019
- Global Security Software Market in the Telecom Industry 2015-2019
- Global Container Security and Tracking Market 2015-2019
Further Reading:
