This market research study presents a comprehensive segmentation of the geographic information system (GIS) market by product (software, services, and data) and by end user (government, transportation, natural resources, utilities, military, and telecommunications). The key vendors identified in the market are Esri, Hexagon, Pitney Bowes, Hexagon, Rolta India, and MDA.
Technavio’s market research analysts estimate the GIS market in APAC to grow at a CAGR of more than 10% between 2016 and 2020. The national governments in APAC have started adopting GIS solutions to improve security, wherein these solutions are used to identify enemy movements and locations. Of late, many governments and militaries have started to invest on GIS technology in order to enhance their national security and infrastructure. These sectors are adopting GIS software for mapping, geocoding, routing, modeling, reporting, analyzing, and data management.
The new market research report from Technavio provides a breakdown and analysis of the GIS segments by technology.
“Many retailers have started using GIS technology to enhance their marketing campaigns on social networking sites. The vendors use GIS applications to get demographic details of target customers, which help retailers to promote their campaigns over various social networks. Moreover, with the increasing number of smartphone users, this trend is likely to aid in the growth of the market until the end of 2020,” says Amrita Choudhury, Lead Analyst, ICT, Technavio Research
The government sector dominates the GIS market, in terms of applications, and occupies around 25% of the market share in terms of revenue. Many governments across the region are increasingly adopting GIS applications to improve national security. Also, GIS technology plays a major role in improving the national infrastructure, thereby propelling the growth prospects of this market segment until the end of 2020.
The leading vendors in the GIS market in APAC include Esri, Hexagon, Pitney Bowes, Hexagon, Rolta India, and MDA. The market is highly fragmented owing to the presence of many well-diversified vendors. Although the market has the presence of new vendors, they find it increasingly difficult to compete with the international vendors in terms of quality, functionalities, features, and services. The competition among vendors will intensify with an increase in service extensions, technological innovations, and M&A activities.
A more detailed analysis is available in the Technavio report GIS Market in APAC for 2016-2020.
We can customize reports by other regions and specific segments upon request.
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