Technavio, a tech-focused market research firm, has published a new report on the global TV market, which is expected to grow at a CAGR of close to 10% during the forecast period 2017-2021.
Based on geographical segmentation, Technavio market researchers categorize the global TV market into the following key regions:
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TV market in APAC: The presence of many vendors in the APAC region will make it the largest market for TVs in the world. The global vendors that are leading the market like Samsung Electronics, Sony, and LG Electronics are from this region. The growing demand for TVs from South Korea, Taiwan, and China will boost the sales and revenues of these products in the APAC market. The market in the APAC is a hub for increasing opportunity and manufacturing facilities for UHD TVs, which is driving the growth in this region.
According to Ujjwal Doshi, a lead analyst at Technavio, specializing in research on consumer electronics, “South Korea and China together account for the majority of the market share in APAC for TVs. These countries are also leading the technological revolution in the global market and are introducing products with innovative designs and product features. The availability and growing demand for HD TVs will help APAC lead the global market during the forecast period.”
TV market in the Americas: The increasing production of 4K films will drive the growth of TVs in the American market. Production of movies like Mad Max: Fury Road and Captain America: Civil War will fuel the demand for UHD TVs in the American market. The advent of e-commerce and online shopping will help in the growth of the TV market in this region. The US is the largest revenue generator in the Americas. Additionally, the increasing demand for large-screen TVs and better visual content are the major driving factors in the Americas.
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TV market in EMEA: The rising demand for HD TVs across the EMEA market will attribute to the growth of this region. The UK, France, Germany, and Italy are the largest revenue generators in the EMEA market. The growing availability of 4K content in the region will help the UHD TV segment to gain higher market traction in this region. The market is also driven by the increasing demand for 55-65-inch UHD TVs.
The key leading sellers operating in the global TV market are:
- Hisense
- LG Electronics
- Panasonic
- Samsung Electronics
- Sony
Other prominent vendors in the market include Funai Electric, Haier, Koninklijke Philips, Konka, Micromax Informatics, Onida Electronics, Mitashi, Sansui Electric, Seiki Digital, Sharp, Sichuan Changhong Electric, Skyworth Digital, TCL, Toshiba, Videocon, Xiaomi, VIZIO, and Westinghouse Digital.
A more detailed analysis is obtainable in the Technavio report titled, ‘Global TV Market 2017-2021’. Technavio also customizes reports by other regions and specific segments upon request.
Other related reports:
- Global OLED Display Market 2017-2021
- Global Flexible Displays Market 2017-2021
- Global Emerging Display Technology Market 2017-2021
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