Key vendors to expand geographical presence through partnerships and collabroations
Technavio, a company that develops over 2000 pieces of research every year and covers more than 500 technologies across 80 countries, has announced the top five vendors for the global humidifiers market in their latest research report. This report also lists nine other prominent vendors who are expected to contribute to this market’s growth between 2017-2021.
Competitive vendor landscape
The global humidifier market is highly fragmented in nature due to the presence of major vendors as well as small players. Many players in the market focus on developing new and innovative humidifiers that help differentiate themselves in the market. The development of new products relies heavily on both long-term and short-term financial investments. The differentiation of product offerings through clear and unique value propositions is one of the key focus areas for vendors to succeed in this market space.
According to Poonam Saini, a lead analyst at Technavio for research on retail goods and services, “Vendors in the global humidifiers market focus on expanding their market presence through partnerships with distributors in developing countries. The growing adoption of air treatment products in many of these countries enables vendors to explore opportunities in emerging markets.”
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Top five vendors in the humidifier market space
BONECO
BONECO engages in designing, manufacturing, and selling air purifiers, humidifiers, air washers, and evaporators. It operates as a subsidiary of PLASTON Group. The company operates through three key business segments which include hybrid, air purifier, humidifier, and accessories.
Key products: HYBRID Humidifier & Purifier H680, Humidifier Air Washer W490, Humidifier Air Washer W1355A, Humidifier Ultrasonic U700, Travel Humidifier Ultrasonic U7146, Humidifier Steamer S450, and Humidifier Evaporator E2441A.
Crane – USA
Crane – USA designs, manufactures, and sells humidifiers, air purifiers, vaporizers, heaters, and fans. The company sells its products through its own website as well as third-party retailers.
Key products: ELLOT THE ELEPHANT, ZEKE THE MARTIAN, CHIP THE ROBOT, WHITE DIGITAL WARM & COOL MIST, BLUE VAPORIZER, GREY WARM MIST, RADIANT ORCHID DROP, and WHITE SMARTDROP.
Honeywell International
Honeywell International provides aerospace products and services, turbochargers, sensing, and security technologies; home and building products; electronic and advanced materials; and energy-efficient products and solutions for homes, businesses, and the transportation industry worldwide.
Key products: Bypass Drum Humidifier, Electrode Humidifier with HumidiPRO H6062 Digital Humidity Control, Bypass Flow Through Humidifier with Water Saving Technology, Fan-Powered Humidifier, TrueEASE Fan-Powered Humidifier, and H360 Power Flow Through Humidifier.
Newell Brands
Newell Brands manufactures, designs, and markets consumer and commercial products worldwide. Some of the well-known brands of the company are Sharpie, Paper Mate, Expo, Dymo, Elmer’s, Coleman, Parker, Marmot, Rawlings, Jostens, Lenox, Irwin, Sunbeam, Oster, Mr. Coffee, FoodSaver, Rubbermaid Commercial Products, Baby Graco, NUK, Baby Jogger, Calphalon, Rubbermaid, Contigo, First Alert, Waddington, and Yankee Candle. It sells its products in almost 200 countries and has operations in almost 100 of these countries.
Key products: Bionaire BUL9200UV-UM Comfort Select Humidifier with UV Technology, Bionaire BUL7933CT-UM Ultrasonic Tower Humidifier, Bionaire Cool Mist Humidifier Tower with Long-Life Washable Filter, Bionaire BUL9500B-U Warm and Cool Mist Ultrasonic Humidifier, Bionaire Cool Mist Humidifier Tower with 36 Hour Run Time, Holmes Cool Mist Console Humidifier with Large Capacity Tank, Sunbeam Warm Mist Humidifier, and Sunbeam Ultrasonic Humidifier.
Procter & Gamble
Procter & Gamble offers consumer products through high-frequency stores, grocery stores, e-commerce platforms, membership club stores, department stores, drugstores, and mass merchandisers. The company generates its revenue through its healthcare and others business segments.
Key products: VUL575 Vicks SweetDreams Cool Mist Humidifier, V3700M Vicks Starry Night Cool Moisture Humidifier, VUL520W Vicks Mini Filter Free Cool Mist Humidifier, V5100NS Vicks Cool Moisture Humidifier, V3900 Vicks Germ Free Cool Moisture Humidifier, and V750 Vicks Warm Mist Humidifier.
A more detailed analysis is available in the Technavio report, Global Humidifiers Market 2017-2021. Technavio also customizes reports by other regions and specific segments upon request.
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