Self-service kiosk: Key market research findings
- Increased usage in location-based services
- Growing importance of smart cities
Technavio has released a new market research report on the global self-service kiosk market, which is expected to grow at a CAGR of 5% between 2016 and 2020. Businesses are increasingly adopting self-service kiosks, especially in retail and entertainment sectors, which are likely to be major end-user segments of the market. Touch screens and digital displays are the most crucial part of self-service kiosks. The Americas lead the self-service kiosk market, accounting for 62% of the overall market share. Much of this region’s growth can be attributed to the presence of large retailers in the US and increasing adoption of self-service kiosks by segments such as entertainment and financial services.
The new industry research report from Technavio discusses in detail the key drivers and trends responsible for the growth of this market and its sub-segments.
“Location services is one of the latest applications of self-service kiosk gaining traction in the market. Kiosks equipped with technologies such as beacons and near-field communication will be able to deliver personalized offers when a user’s mobile device comes into range. It can identify the person enabling that option on mobile devices. Using a kiosk, users can also summon cars from garages more easily, reducing delivery time to just three to five minutes,” says Sunil Singh, Lead Analyst, Hardware & Semiconductor, Technavio Research.
An increasing number of smart cities and willingness of consumers to use self-service kiosks are boosting this market’s growth. Smart cities need self-service kiosks such as internet kiosk, government kiosks, and information kiosk to provide real-time information to citizens. These kiosks are mainly used in developed economies, but their adoption is increasing in developing economies as these kiosks are better than traditional ways of information dissemination and transactions.
The leading players in the global self-service kiosk market are Diebold, IBM, KIOSK Information Systems, NCR, and Slabb. This market is highly fragmented due to the presence of numerous small and large vendors. This has led to high market competition with several vendors expanding their global presence and entering their competitors’ territories. The vendors in the market compete on the basis of hardware, software, portfolio, pricing, and services offered.
A more detailed analysis is available in the Technavio report, Global Self-Service Kiosk Market 2016-2020.
We can customize reports by other regions and specific segments upon request.
Other related reports:
