TechNavio recognizes the following companies as the key players in the Global Digital Map Market: Navteq Corp., TomTom NV, AutoNavi Holdings Ltd., and NavInfo Co. Ltd.
Commenting on the report, an analyst from TechNavio’s Telecom team said: ”In recent years, the Global Digital Map market has been witnessing the development of 3D maps. 3D digital mapping technology has enabled vendors to provide a 3D visualization of surroundings with high accuracy and clarity. Moreover, Apple Inc., a leading mobile device and operating system provider, has launched 3D maps along with its Apple iPhone 5. Competing with Apple, many new players such as Amazon.com have announced the development and launch of 3D maps during the forecast period. Furthermore, several companies such as Nokia, Samsung, and BMW have strategically included 3D projection mapping as part of their product advertising campaign. Thus, the development of 3D maps is a new trend emerging in the Global Digital Map market.”
According to the report, one of the main drivers in this market is the increasing adoption of digital maps in the Automobile industry. Earlier, most automobile manufacturers were providing location-enabled driver assistance devices only on high-end vehicles. However, as location-enabled driver assistance is becoming an essential component in most vehicles, many automobile manufacturers are currently installing it in all vehicles.
Further, the report states that one of the major challenges in the market is the high cost of the equipment used for surveying and developing digital map databases. The development of accurate route information, obtaining high-resolution images, and the frequent updating of digital maps in various applications requires a large amount of human resources for field work. In addition, the survey equipment used in digital mapping is very expensive.
The report also includes a discussion of the other vendors operating in this market. The other vendors in the market are Apple Inc., Baidu.com, Bhuvan, Bing Maps, Geoportail, Google Maps, mapmyindia.com, MSRmaps.com, NearMap Pty. Ltd., Openstreetmap.com, Roadtrippers LLC, Telemap Ltd., and Zenrin Co. Ltd.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors. For further information on this report, please visit https://www.technavio.com/content/global-digital-map-market-2012-2016
TechNavio, the market research platform of Infiniti Research Ltd., publishes periodic market research reports on niche and emerging technologies. For more information on our Telecom market research, please visit https://www.technavio.com/telecom
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TechNavio Announces the Publication of its Research Report – Global Digital Map Market 2012-2016
