TechNavio today launched its report Global Business Analytics Software Market 2011-2015 based on an in-depth study covering the Americas, and the EMEA and APAC regions. The report aims to aid decision makers’ understanding of the significant trends impacting this market.
Commenting on the report, an analyst from TechNavio’s Enterprise Computing team said: ”Currently, the high adoption rate of SaaS-based analytical solutions by enterprises is one of the emerging trends in the Global Business Analytics Software market. The growth potential of the Global SaaS-based Business Analytics Software market is twice the growth potential of the Global Business Analytics Software market. Budget constraints for IT, insufficient time to build the in-house software, and cost advantages attached to hosted or on-demand software subscriptions are the primary factors responsible for the increased adoption of SaaS-based business analytics solutions by enterprises.”
According to the report, the increase in big data is driving the need to adopt business analytics software for analyzing and using big data effectively. The large volume of data makes it practically impossible to manually analyze it; organizations require business analytics to keep a track of such a large amount of data. Business analytics helps enterprises optimize their business decisions and innovate new business models and product and service offerings. Therefore, the availability of big data as a part of the corporate information framework is driving the demand for business analytics software for analysis and decision making.
Further, the report also discusses that the presence of a large number of open-source business analytics vendors is one of the major challenges faced by the Global Business Analytics Software market.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key players. For further information on this report, please visit http://goo.gl/4LKS5
TechNavio, the market research platform of Infiniti Research Ltd, publishes periodic reports on niche and emerging technologies. For more information on our Enterprise Computing, please visit https://www.technavio.com/enterprise-computing
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TechNavio Announces the Publication of its Report – Global Business Analytics Software Market 2011-2015
