London, 15 December 2014 – TechNavio, a tech-focused research firm, has published a new report on The IT market in Argentina, which is expected to grow at a CAGR of 10.3 percent from 2014-2019.
Argentina is one of the preferred destinations for several multi-national corporations to set up their IT operations. With a high number of young entrepreneurs, strong industry, government support, and increased collaboration with IT universities, Argentina is creating a favorable atmosphere for IT companies.
“The Argentinean IT market has attracted stakeholders from global giants such as Google, HP, IBM, and Microsoft, who dominate this segment,” says Faisal Ghaus, Vice President of TechNavio.
While Argentina is expected to surpass 12 million smartphone users by the end of 2014, it is also set to witness heightened activity pertaining to online solutions via mobile applications.
With the emergence of digital marketing and advertising through social and mobile applications, the market has matured on the application development side.
Numerous SMEs and start-ups dedicated to diverse sets of strategies for digital marketing are creating smartphone applications to target the younger demographic, as mobile internet usage increases in the country. These increased investments in smartphone mobile applications will help sustain growth in the IT Market in Argentina through 2019.
TechNavio currently has more than 3000 market research reports on a huge range of topics, including:
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