E-learning is becoming popular across the board, with the global market set to grow at a 15.06 percent CAGR from 2014-2019. While e-learning used to be the domain of universities, an upsurge in its popularity will see everything from primary schools to corporations looking to online learning solutions in the coming years.
Who’s Who in E-Learning?
Academic Segment
The Academic segment accounted for 73.85 percent of the Global E-learning market in 2014. This segment includes two sub-segments: K-12 and Higher Education.
K-12 Sub-Segment
The K-12 sub-segment accounted for nearly 30 percent of the academic segment of the market in 2014. This part of the market is expected to more than double in size over the forecast period, as blended e-learning is taken up in the K-12 segment.
While the penetration of e-learning in primary schools is relatively low at this point in time, they are expected to be the major end-users in the future. Some schools have already started to adopt digital textbooks, and instructors are increasingly using online assessment tools to monitor students, which will be a major factor increasing the contribution of the K-12 sub segment over the next four years.
Higher Education Sub-segment
The Higher Education sub-segment accounted for just over 70 percent of the academic segment of the market in 2014. While e-learning is still working its way into the primary level of education, it has been a fixture on college and university campuses for years now. Online learning management and e-learning solutions often draw vitriol from students, but offering courses online could become the bead and butter for a lot of educational institutions.
In fact, according to TechNavio, more than 90 percent of universities worldwide are offering courses online, and many schools are recruiting course designers, app designers, and other IT staff to increase this number.
Corporate Segment
The Corporate segment accounted for just over 25 percent of the Global E-learning Market in 2014, and it is expected to grow over the forecast period as many companies look to e-learning to provide cost-efficient training solutions. These systems are a great alternative to traditional learning, as they are greener and require minimal organizational efforts on behalf of the companies to manage the systems. On top of that, gamification is now catching up with the corporate sector, making e-learning a more interesting option than regular classroom learning.
On top of that, thanks to the emergence of cloud technologies, LMS providers are offering their services through SaaS-based models, which has further reduced the costs for companies. Speed of implementation and reduced capital expenses are the key benefits of implementing SaaS-based solutions. The increased adoption of SaaS-based models is expected to play an important role in boosting the growth of the Global E-learning Market over the projected period.
