This market research study presents a detailed segmentation of the global bottled water packaging market by material (plastic, glass, and others) and by geography (Americas, APAC, Europe, and MEA). The key vendors identified in the market are Amcor, Berry Plastics, Graham, Greif, Plastipak, and RPC.
Technavio’s market research analysts estimate the global bottled water packaging market, to grow at a CAGR of 5% between 2016 and 2020. The market for bottled water packaging products and materials is increasing on a global scale as bottled water is expected to surpass tea as the world’s most consumed packaged beverage in the coming years. Vendors are coming up with premium packaging solutions, and are increasingly using biopolymers and advanced barrier materials in bottles. The Americas is the largest revenue-contributing region in the global bottled water packaging market, accounting for more than 33% of the total market share. Factors such as the rising health consciousness and consequent increase in the consumption of bottled water will aid in the growth of this market in the Americas.
The new market research report from Technavio provides a breakdown and analysis of the water packaging segments by technology.
“Of late, the vendors are focusing to improve the redesigning of packaging material to reduce weight. Customers prefer buying products with attractive packaging, so manufacturers are continuously trying to reinvent and enhance the packaging for bottled water. Moreover, aesthetically appealing features provide an opportunity for manufacturers to differentiate their products from their competitors. For instance, in May 2014, Owens-Illinois launched two new beverage bottles that offer premium appearance,” says Sharan Raj, Lead Analyst, Transportation & Logistics, Technavio Research
The plastic segment dominates the bottled water packaging market, occupying nearly 86% of the overall market share. The demand for plastic packaging in the bottled water market is growing steadily compared with other packaging materials. Factors such as the lightweight and cost-effective properties of plastic will drive this market segment’s growth in the coming years.
Global bottled water packaging market by plastic 2015-2020 (billion units)
Source: Technavio, 2016
The key vendors in the global bottled water packaging market include Amcor, Berry Plastics, Graham, Greif, Plastipak, and RPC. The market is highly fragmented owing to the presence of many well-diversified international, regional, and local suppliers. Several new vendors are emerging in the market, but they find it tough to compete with international vendors in terms of features, functions, and services. The competitive environment is expected to intensify with an increase in product extensions, innovations in technology, an increase in product extensions, and M&A.
A more detailed analysis is available in the Technavio report, Global Bottled Water Packaging Market 2016-2020.
We can customize reports by other regions and specific segments upon request.
Other related reports:
