According to Technavio’s latest market research study, the global lottery market is expected to grow at a CAGR of more than 9% during the forecast period 2017-2021.
This report by Technavio provides an in-depth analysis of the global lottery market in terms of revenue and emerging market trends. The report also includes an up-to-date analysis and forecasts for various market segments and all geographical regions.
Technavio research analysts categorize the market based on type
|
TYPE |
MARKET SHARE 2016 (%) |
|
Terminal-based games |
55.20% |
|
Scratch-off games |
26.54% |
|
Sports lotteries |
18.26% |
Source: Technavio
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The top three revenue contributing type segments are discussed below
Global lottery market by terminal-based games: Terminal-based games is the largest segment in the global lottery market during 2016. Terminal-based lotteries mainly include draw-based or numbers games such as Lotto, EuroJackpot, EuroMillions, Mega Millions, and Powerball. The growth of this market is attributable to the fact that the higher prize money offered in terminal-based games is significantly higher than other types of lotteries.
“Vendors in the market are leveraging on social media platforms to popularize lotteries. Many winners and lottery companies post the winning prizes on the social networking websites such as Facebook, Twitter, and Google+ in order to promote their lotteries,” says Ujjwal Doshi, a lead analyst at Technavio for research on gaming.
Global lottery market by scratch-off games: In 2016, scratch-off games were the second largest revenue generating segment of the global lottery market. The low cost of the lottery ticket and the instant chances of a win are the major factors driving the growth of this market. Scratch-off cards of higher prices (USD 15 to USD 35) have higher prize values.
Global lottery market by sports lotteries: Sports lotteries are immensely popular among sports enthusiasts since winning is dependent on the gambler’s knowledge about the sport. This segment is especially popular in Europe as it hosts several football matches every year. Apart from football, betting on horse racing and greyhound racing are also popular.
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The top vendors operating in the global lottery market are:
- Camelot
- China Welfare Lottery
- Francaise des Jeux
- International Game Technology
- Hong Kong Jockey Club
- INTRALOT
- Scientific Games
Other prominent vendors in the market include Amaya Gaming, American Games, Carmanah Signs, China lotsynergy, Gidani, Jumbo Interactive, Lottoyard, Lotto NZ, Magnum, MDJS, Neo Games, Novomatic, Singapore Pools, and Sports Toto Malaysia.
A more detailed analysis is available in the Technavio report titled, ‘Global Lottery Market 2017-2021’. Technavio also customizes reports by other regions and specific segments upon request.
Other related reports
- Lottery Market in the US 2016-2020
- Online Lottery Market in China 2016-2020
- Casino Gaming Market in the US 2016-2020
- Global Sports Betting Market 2016-2020
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