Higher sales of curved TVs and monitors will help global curved display devices market to reach over $20 billion by 2020, expects Technavio

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This market research report includes a detailed segmentation of the global curved display devices market by product type (TV and monitor). It outlines the market shares for key regions such as the Americas, APAC, and EMEA. The key vendors analyzed in this report are Samsung and LG.

Technavio’s market research analysts estimate the global curved display devices market, to grow at a CAGR of 21% between 2016 and 2020. Curved display devices such as TVs and monitors offer enhanced viewing experience for individual users. Being a new technology, it will garner huge interest among users during the forecast period. The Americas dominate the global market for curved display devices, occupying around 40% of the total market share. High disposable income of consumers in the US and the inclination of consumers toward Japanese and Korean consumer electronics brands are the primary drivers for the market growth in the region.

The new market research report from Technavio provides a breakdown and analysis of the curved display devices segments by technology.

“The enormous demand for technologically advanced products and large-screen displays are interrsting trends being witnessed in this market. Vendors are continually developing new products with advanced technologies such as nanocrystals, OLED, and ULED, which is expected to generate interest among consumers. This along with declining average selling prices (ASPs) of TVs and increasing disposable income of consumers has generated huge demand for large-screen displays. Curved TVs and monitors come with large displays that are likely to see increased adoption during the forecast period,” says Sunil Singh, Lead Analyst, Hardware & Semiconductor, Technavio Research.

The TV segment dominated the market during 2015, with a market share of 92% in terms of revenue. Samsung is the leader in the curved display TV market, and its global presence and branding strategies have contributed to the increased awareness of curved TVs. Curved display devices offer the best viewing experience with large screen displays, which explains the relatively low market share of monitors.  

The key vendors in the global curved display devices market include Samsung and LG. The market is fragmented with the presence of numerous small and large suppliers. The vendors in the market compete on the basis of price, quality, innovation, reputation, distribution, and promotion. The market is expected to witness increased competition among vendors during the forecast period.

A more detailed analysis is available in the Technavio report, Global Curved Display Devices Market 2016-2020.

We can customize reports by other regions and specific segments upon request.

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