London, 16 December 2015: Technavio, the independent tech-focused global research firm, has published a report on the global stain remover products market 2015-2019, which is expected to grow at a CAGR of 2.15% during the forecast period of 2014-2019.
“The vendors of laundry care products are coming up with the green laundry concept with the usage of more biodegradable components in the product offerings. Some of the leading eco-friendly stain remover products are Attitude Eco-Friendly Laundry Stain Remover, Citra Spot Natural Stain and Odor Remover, Everyday Stain & Odor Eliminator, and 365 Pre-Wash Stain Remover,” says Faisal Ghaus, Vice President of Technavio.
Powder is the most common form of stain remover, accounting for 45% of the total market share. One of the main reasons for this segment’s growth is that the powder form is convenient for both hand-washing and machine-washing. Also, it is cheaper than the other forms of stain remover products.
Global stain remover products market by type
Source: Technavio, 2015
Stain remover products are one of the common laundry care products bought by consumers. To improve the product benefits for users and increase the penetration of such products, vendors are introducing varieties of artificial fragrance-free products like Oxygen Bleach Plus and BAC-Out Stain Plus Odor Remover by Biokleen.
Key Market Drivers
- Increasing awareness about hygiene
- Shifting lifestyles
- Availability of wide range of products
- Packaging innovation
Key Market Trends
- Increased usage of eco-friendly products
- Increasing demand in developing countries
- Growth in online retail sector
Key Market Vendors
- Church & Dwight
- Henkel AG
- Proctor & Gamble
- Reckitt Benckiser
- S.C. Johnson & Son
- The Clorox Company
To define the market circumstances in the next 3-4 years, Technavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentations, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance.
If you are interested in more information on this topic and our upcoming research on the Global Stain Remover Products Market 2015-2019, please send an e-mail to media@TechNavio.com.
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