- The key vendors in the global confectionery market 2015-2019 are Mars, Mondelēz International, Ferrero, Nestlé, and Hershey
London, 06 October 2015: Technavio, an independent tech-focused global research firm, has announced the publication of its market research report on the global confectionery market 2015-2019. Increasing demand for dark chocolate is one of the major trends being witnessed in this market. The consumption of dark chocolate can lower the blood pressure. This benefit of dark chocolate has attracted the health-conscious consumers, and sales of dark chocolate are increasing significantly in leading countries like the US, China, the UK, Russia, and Brazil. The global confectionery market is expected to grow at a CAGR of 2.68% between 2015 and 2019.
Eastern Europe and APAC are the two largest regions with the highest real growth in the per capita annual disposable income, with 19% and 21% real growth during the period 2009-2014. This is the main reason that is leading to the high expenditure on confectionery items. Also, the growing number of modern retailers are leading the market toward more convenient consumption of confectionery products as well as making a wide range of products available.
“The significant growth of the chocolate tablet market in Western Europe has enabled the vendors in the global market to penetrate the overall market and the emerging market in APAC,” says Faisal Ghaus, Vice President of Technavio Research.
“Mondelēz International’s Milka is one of the popular chocolate tablets sold globally. Mars has introduced Chocolate Pills, which are proven to reduce the chance of a heart attack.”
To define the market conditions in the next 3-4 years, Technavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentations, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance.
If you are interested in more information on this topic and our upcoming research on the Global Confectionery Market 2015-2019, please send an e-mail to media@TechNavio.com
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