This market research report segments the virtual reality (VR) cardboard market by geography and includes regions like the Americas, APAC, and EMEA. The report also provides an analysis of the key vendors in this market such as DODOCase, I AM CARDBOARD, KNOXLABS, Powis Custom, Unofficial Cardboard, and ZAAK.
Technavio’s market research analysts estimate the global virtual reality cardboard market to generate revenue worth US $5,900 million between 2015 and 2019. Much of this market’s remarkable growth can be attributed to the recent increase in the number of apps being developed for VR headsets. Currently, the Americas dominate the global market for VR cardboards, accounting for around 42% of the total market share. However, the APAC region is expected to show the highest market growth rate during the forecast period because of its large smartphone user base, especially in regions like India, China, Japan, and Indonesia.
The new market research report from Technavio provides a breakdown and analysis of the VR cardboard segments by technology.
“The introduction of 360-degree cameras is a major trend gaining significance in this market. These cameras can capture 3D videos for VR experiences and are useful for building content for apps. For instance, the launch of Google Jump is a new tool that facilitates the creation and sharing of VR content. Similarly Google has collaborated with GoPro camera manufacturers to create high resolution 3D videos, which can be uploaded on Jump,” says Navin Rajendra, Lead Analyst, IT Hardware, Technavio Research.
Google Cardboard is one of the most simple virtual reality headsets to set up and use. However, the vendors are planning to deploy assembled kits with buttons, Bluetooth and NFC integrated with the product, to simplify the use of Google Cardboard in the future. Google Cardboard has found usage in various areas such as teleconferencing, live streaming of meetings, concerts and videos, surveillance, simulation and training, and even pornography.
The leading vendors in the global virtual reality cardboard market are DODOCase, I AM CARDBOARD, KNOXLABS, Powis Custom, Unofficial Cardboard, and ZAAK. This market is highly competitive and contains numerous listed and non-listed vendors. Competition in the VR cardboard market is expected to intensify during the forecast period due to the advent of new vendors in this market. Moreover, the competition between the non-listed vendors is expected to be very high, whereas competition in the listed category is expected to be moderate during the forecast period
A more detailed analysis is available in the Technavio report, Virtual Reality Cardboard Market 2015-2019 – Industry Analysis.
We can customize reports by other regions and specific segments upon request.
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