This market research study presents a detailed segmentation of the global secure digital (SD) card market by applications (cameras and camcorders and communication devices), by type (MicroSD card, SD card, and MiniSD card), and by geography (the Americas, APAC, and EMEA). The key leading vendors identified in the market are ADATA Technologies, Kingston Technology, Lexar, Panasonic, Samsung, SanDisk, Sony, Toshiba, Transcend Information, and Verbatim.
Technavio’s market research analysts estimate the global SD card market, to grow at a CAGR of less than 1% between 2016 and 2020. SD cards are more durable compared to traditional storage devices, as SD cards have an operating shock rating of 2,000 Gs compared to 100-200Gs for conventional storage media in portable devices. These cards have non-volatile memory chips that can be reprogrammed multiple times during their lifespan. The compact size and high storage capabilities have boosted the demand for SD cards. APAC dominates the global SD card market, accounting for 62% of the total market share. The presence of electronic giants like Samsung Electronics, Sony, and LG Electronics is one of the primary reasons for the high revenue contribution from the region.
The new market research report from Technavio provides a breakdown and analysis of the SD card segments by technology.
“SD card manufacturers are developing models with high storage capacity on par with hard drives and USB flash drives. Due to the immense popularity of social networking apps such as Facebook, Instagram, and WhatsApp, the younger customers prefer SD cards with high storage capacity which will bolster this market’s growth potential during the forecast period. The market is also witnessing rapid adoption of microSD, microSDHC, and microSDXC cards, owing to rising demand for communication devices,” says Sunil Kumar Singh, Lead Analyst, Hardware & Semiconductor, Technavio Research
Of late, the microSD card segment monopolizes the global SD card market, occupying around 92% of the total market share. Factors such as the rising popularity and adoption of smartphones with microSD cards will aid in the growth of this market segment during the forecast period.
The leading vendors in the global SD card market include ADATA Technologies, Kingston Technology, Lexar, Panasonic, Samsung, SanDisk, Sony, Toshiba, Transcend Information, and Verbatim. This market is highly competitive with the presence of some well-established players. The competition is expected to intensify with vendors interested in developing high-capacity cards with high data transfer rates. Also, with the existing vendors investing huge amounts of money in research and development, the market competition will get intense during the forecast period.
A more detailed analysis is available in the Technavio report, Global SD Card Market 2016-2020.
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