This market research report presents a detailed segmentation of the global hot dog and sausages market by product (cocktail sausages, refrigerated breakfast sausages, and refrigerated dinner sausages) and by geography (APAC, Europe, Middle East, North America, and ROW. Key findings also include an analysis of the leading vendors such as Fleury Michon, Goodman Fielder, Hormel Foods, Nestlé, Tyson Foods, and Venky’s.
Technavio’s market research analysts estimate the global hot dogs and sausages market, to grow at a CAGR of around 3% between 2015 and 2019. Convenient handling and flavor innovations are major factors boosting the sales of hot dogs and sausages, as these are available everywhere from supermarkets to roadside cafeterias. APAC dominates the global hot dogs and sausages market, accounting for 40% of the total market share. The large youth population in countries like China, Japan and India are driving the growth of this market. India is anticipated a huge growth potential area for both traditional-style flavors, as well as the American-style flavored hot dogs.
The new market research report from Technavio provides a breakdown and analysis of the hot dogs and sausages segments by technology.
“Owing to increase in health-conscious consumers, vendors are coming up with healthy and fat-free hot dogs and sausages. OF late, the vendors have introduced meat-free or fake meat hot dogs and sausages to cater to the rising demand coming from the vegetarian population. In 2014, Quorn launched a new range of meat-free cocktail sausages that are 100% gluten-free,” says Vijay Sarathi, Lead Analyst, Food & Beverages, Technavio Research.
Cocktail sausages are the most favored product among consumers, accounting for 39% of the hot dogs and sausages market. These are mainly used as appetizers and served during festivals, parties, and events. Also, they can be used as a side ingredient in pizzas and puff pastries. Moreover, chefs also go for cocktail sausages due to their ease of cooking and ability to blend with all kinds of flavors
The key players in the global hot dogs and sausages market include Fleury Michon, Goodman Fielder, Hormel Foods, Nestlé, Tyson Foods, and Venky’s. The market is fragmented resulting in intense competition. The vendors compete on the basis of price differentiation, product and category extension, flavor innovations and calorie intake per consumption. The market is also expected to face competition from indirect substitutes such as fruits, juices, and salads during the forecast period.
A more detailed analysis is available in the Technavio report, Global Hot Dogs and sausages Market 2015-2019.
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