This market research report presents a detailed segmentation of the global hair color market by product type (permanent color, semi-permanent color, temporary color, and hair highlights and bleach). It provides a market share analysis and projections of its key regions, including Americas, APAC, Europe, and ROW. Key findings also include an analysis of the leading vendors such as L’Oréal, Procter & Gamble, Henkel, and Kao.
Technavio has released updated information on the hair care market, with the publication of its new market research report, global hair color market. The global hair color market is expected to grow at a CAGR of around 9% between 2015 and 2019. The growing number of fashion conscious consumers and the rise in male grooming are driving the growth of the hair color market globally. The Americas is the largest revenue contributor to the global market for hair colors, accounting for around 40% of the total market share. Much of this region’s growth comes from factors like the aging population and changing consumption patterns.
“Of late, the consumers are moving towards natural and herbal coloring agents, owing to increasing awareness about natural and organic hair care products. The use of natural and herbal colors are less harmful as they are ammonia-free. Observing this shift in consumption pattern, the manufacturers are coming up with plant-extracted colors in their products. For instance, Henkel’s Schwarzkopf Professional Essensity, Procter & Gamble’s Clairol Natural Instincts, and L’Oréal’s L’Oréal Paris Prodigy,” says Sriram Mohan, Lead Analyst, Consumer & Retail, Technavio Research.
Hair color products contribute around 20% to the global hair care market. Factors like growing number of fashion-conscious consumers and increase in male grooming has boosted this market’s growth. Some of the most popular hair colors are blond, brown, black, and red. L’Oréal offers wide range of colors and color shades such as blond, brown, auburn, and black; highlights and dip dye and hair lighteners; and pastels, platinum, red, and violet. Moreover, various brands have come up with hair chalks, which allows consumers to change their hair color more frequently as per their requirements.
The leading vendors in the global hair color market include L’Oréal, Procter & Gamble, Henkel, and Kao. The competition in market is intense with the leading vendors competing on the basis of product offerings. During 2014, the key vendors contributed 40% of the global revenue
A more detailed analysis is available in the Technavio report, Global Hair Color Market – Market Analysis 2015-2019.
We can customize this reports by other regions and specific segments upon request.
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