Global 3D Display Market – Trends, Forecast, and Growth Prospects Now Available from Technavio

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According to the latest market research study released by Technavio, the global 3D Display market is expected to grow at a CAGR of more than 28% during the forecast period 2016-2020.

This market research report by Technavio provides an in-depth analysis of the market in terms of revenue and emerging market trends. The report also includes an up-to-date analysis and forecasts for various market segments and all geographical regions.

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Technavio research analysts categorize the global 3D display market based on application type:

Global 3D display market share by application type 2015

TVs

71.71%

Others

10.76%

HMDs

9.56%

Smartphones

7.97%

                                                                    Source: Technavio

The top three revenue contributing application segments are discussed below:

Global 3D display market: TVs segment

The TVs segment occupied the highest market share in the global 3D display market, accounting for around 72%, in 2015. The ever growing trend of 3D technology and the increasing 3D content worldwide has pulled in the consumers globally. Such is the craze of 3D that even the cinema industry globally is releasing movies in 3D format. There have been numerous Hollywood movies like Jurassic World, Poltergeist 2015 including the animated movies like Minion, The Good Dinosaur that were released in 3D format. This transformation has given consumers a better visual experience thereby the demand for 3D TVs is increasing. 3D TVs are classified in two categories based on technology that includes Active shutter 3D technology and Polarized passive 3D technology.

The 3D TVs market will flourish with the advent of autostereoscopic technology, as it eliminates the usage of glasses for 3D content. This technology is driving vendors to develop 3D gaming devices, such as, 3D tablet PCs. Apart from this, the upcoming ultra-high-definition (UHD) TVs that offers multi-view, stereoscopic, and high picture quality will boost the 3D TV segment,” says Ujjwal Doshi, a senior analyst at Technavio for research on displays.

With emergence of 3D OLED TVs, that have various advantages such as, picture clarity, wider view angle, brighter colors and thin panels, along with low power consumption, the demand for 3D TVs will further increase. It is due to these advantages that consumers are showing more interest in 3D OLED TVs than 3D LCD TVs.

Global 3D display market: HMD segment

In 2015, the HMD segment in the global 3D display market accounted for 10% market share. HMDs are used in various sectors like defense, aviation, healthcare, electronics, etc. In the consumer electronics sector, they are used for the purpose of gaming and entertainment. In the health sector, they are used for treating psychological phobias and telerobotic surgery. Apart from this, they are also used in fire-fighting, aircraft simulation and training, and in sports applications. They are quite popular in various sporting activities like skiing to calculate altitude, speed, and angle of the slope, cycling, and MotoGP. This wide application of HMD will definitely boost the market of the 3D display.

Global 3D display market: Smartphones segment

The smartphones segment in the global 3D display market accounted for 8% market share in 2015. There has been huge demand for smartphones in the market, since the time it has been launched. Unlike other mobiles, smartphones have the highest penetration and are much popular among the masses. In fact, people these days opt only for smart phones for its smart features.  Thus, the application of 3D and flexible displays in the smartphones segment will boost the 3D display market. Vendors such as Samsung and LG operating in the smartphone segment are trying to cash in the demand by introducing 3D display smartphones and innovating the products continuously. It is this innovation and the popularity of the 3D technology that has increased the demand for 3D displays among vendors. Apart from this, OLED 3D display is also dominating the market and is used in flexible display in smartphones. The continuous technological advancements and innovations are leading to the adoption of 3D displays by smartphone manufacturers worldwide, thereby boosting the growth of the 3D display market.

The top leading vendors operating in the global 3D display market are:

  • LG Display
  • Panasonic
  • Samsung
  • Toshiba
  • AU Optronics

Other prominent vendors in the 3D display market include Innolux, HannStar Display, Universal Display, and ViewSonic.

A more detailed analysis is available in the Technavio report titled, ‘Global 3D Display Market 2016-2020’. Technavio also customizes reports by other regions and specific segments upon request.

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