Changing Lifestyles to Propel the Demand for Automatic Baby Swings in the Global Market

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The global automatic baby swing market was valued at USD 950 million in 2017 and is expected to reach USD 1141 million by 2021, says Technavio.

Technavio has announced its latest market research report on the global automatic baby swing market, under its toys and baby products portfolio. This market analysis discusses the major drivers and key emerging trends and offers an analysis of key vendors like Fisher-Price, Graco, Kids II, and 4moms.

According to Brijesh Choubey, a lead analyst for toys and baby products research at Technavio, “Vendors in the market are focusing on providing holistic, bundled solutions that include different functionalities based on color, music, movements, and performance. Graco’s 2-in-1 baby swings, for example, features swing and rockers as well as swing and bouncers features in a single product.”

Automatic swings are subject to surface coating requirements, lead and phthalate content limits, third-party testing and certification, registration cards, and tracking label requirements. As a result, vendors of automatic baby swings are required to abide by safety standards and certifications associated with the products. The safety standards and certifications vary based on the type of swings and countries.

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Emphasis on convenience due to changing lifestyles

Fast-paced modern lifestyles and preference of convenience have increased the need for time-saving and easy-to-use baby care processes and devices. According to the National Center for Health Statistics (NCHS) in the US, many career-oriented parents delay the process of conceiving babies because they prefer earning enough to ensure the safety and comfort of their children when they have them in later life without compromising on their work and quality time.

Advent of baby swings with smart monitoring features

Technological advancements have paved the way for the development of baby swings with smart monitoring features. For instance, some of the swings offered by Fisher-Price are enabled with smart swing technology and turn off automatically every 45 minutes. Such technologies are especially helpful for parents who consistently face time crunch as using automatic swings for long hours pose risks to the infant.

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This research report includes an in-depth analysis and market shares and sizes of the sub-segments and geography. An analysis of the key companies, including their market shares, business overview, key financials, etc. is provided in this study. This market study also provides a detailed analysis of key drivers, challenges, and opportunities influencing this market.

A more detailed analysis is available in the Technavio report titled, ‘Global Automatic Baby Swing Market 2017-2021’. Technavio also customizes reports by other regions and specific segments upon request.

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