Why EMEA Will Continue to Dominate the Advanced Suspension Control System Market

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Lightweight technologies and the use of highly compact components are the automotive industry’s innovative solutions for energy efficient vehicles. The suspension systems industry in particular is focusing on these two aspects during the process of building the chassis of the vehicle. An advanced suspension system is one such component that not only enhances the driving and riding experience, but also improves the overall handling characteristics of the vehicle. Regulated and monitored by small chips, microcontrollers and drivers, advanced suspension systems can be either active or semi-active in nature depending upon the control mechanism of the system; whether they adjust automatically or not.

When seen from a global perspective, advanced suspension systems are widely used in automotive industries by OEMs. Initially implemented in Formula 1 cars, this technology was gradually adopted by luxury car makers in Germany and the rest of Europe. Today, as automakers work to build better vehicle models for the masses, advanced suspension systems have emerged as an integral part of the ideal vehicle model. This can account for the sales of 6.21 million units of advanced suspension systems in 2015. According to analysts at Technavio, the advanced suspension system market will grow at a CAGR of around 9% by 2020.

The automotive industry in the EMEA (Europe, the Middle East and Africa) region held the major share of the global advanced suspension system market in 2015. Europe, in particular, is the largest contributor to the overall automotive advanced suspension control system market in EMEA. It holds around 46% of the EMEA market share. High demand for luxurious cars and a comfortable driving experience, along with stringent vehicle safety and emission norms are the two major reasons behind the booming market for automotive advanced suspension control systems in Europe.

Automotive Advanced Suspension Control System Market 2015-2020: EMEA

(millions of units)

automotive advanced suspension control system market; image

Source: Technavio
 

Reasons behind the high demand for advanced suspension control systems in EMEA

Regarded as the hub of the automotive industry, the premium and luxury car segment dominates Europe’s automotive market segment. As vehicles sold here primarily run on gasoline and diesel, there is great potential for powertrain technology as well. Additionally, regulations to reduce vehicle emissions, especially regulatory norms laid out by the European Commission on safety and emission, have fueled the use of lightweight power electronics in vehicles. In lieu of these developments, Audi, BMW and Mercedes-Benz, the three big names in the automotive industry, have created superior suspension technologies in their vehicles. Even Rolls-Royce, Bentley, and Jaguar Land Rover have created optimal ride technologies in conjunction with other chassis and safety technologies to provide a good balance of performance and handling capabilities. Thus the market in the EMEA region is driven by the growth in sales of upper-mid segment and higher-end segment vehicles.

EMEA is one region that is home to several reputed sports car manufacturers as well. These OEMs use advanced suspension technologies to provide control and stability for high-performance vehicles. And as the sale of sports cars is increasing significantly in this region, EMEA will continue to dominate the global advanced suspension control system market in the upcoming years.

 

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