According to the latest market research study by Technavio, the global automotive external airbags market is expected to grow at a CAGR of close to 10% during the forecast period 2017 to 2021.
This report by Technavio provides an in-depth analysis of the global automotive external airbags market in terms of revenue and emerging market trends. The report also includes an up-to-date analysis and forecasts for various market segments and all geographical regions.
Technavio research analysts categorize the market based on the OEM
Source: Technavio
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The top three revenue contributing OEM segments are discussed below
Global automotive external airbags market for BMW: BMW is the first OEM to introduce soft-close door in automobiles. The main advantage of BMW is that it is a globally recognized brand, both of the premium as well as luxury segments. BMW has implemented external pedestrian airbags in its X5 model. The shift of OEMs focus in this segment has been toward the development of active pedestrian protection system, as prevention is better than cure.
“BMW has always been the first to adopt new safety and driver assistance features. The BMW 7 series, the flagship model of BMW, has always differentiated itself in the market by initiating advanced features in the form of safety and luxury features,” says Siddarth Jaiswal, a lead analyst at Technavio for research on automotive electronics.
Global automotive external airbags market for Mercedes-Benz: Mercedes-Benz, a German automaker, has always been leading in adopting advanced safety and luxury features. Mercedes-Benz has employed external airbags in some models in the A class and C class. The company has been focusing on the collinear development of both active and passive pedestrian protection systems and has implemented passive PPSs like the active hood in many models.
Global automotive external airbags market for Land Rover: Land Rover has employed pedestrian protection airbags in its newly launched model Discovery Sport. The European car manufacturer has actively invested in the development of advanced safety features. For instance, Land Rover is the first OEM to equip its vehicles with the hill descent control, a safety feature that controls the speed of the vehicle while descending a hill.
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The top vendors operating in the global automotive external airbags market are:
- Autoliv
- Hyundai MOBIS
- Takata
- TOYODA GOSEI
The other prominent vendors in the market include Ashimori Industry, Bosch, Continental, DAICEL, DELPHI, Key Safety Systems (KSS), Nihon Plast, Ningbo Joyson Electronic, ZF TRW.
A more detailed analysis is available in the Technavio report titled, ‘Global Automotive External Airbags Market 2017-2021’. Technavio also customizes reports by other regions and specific segments upon request.
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