Online tutoring services market in the US was valued at over $9 billion in 2015 and is expected to surpass $12 billion by 2020, says Technavio.
Technavio has announced its latest market research report on online tutoring services market in the US to its K12 and higher education portfolio. This market analysis discusses the primary drivers and key emerging trends that will influence the growth of the online tutoring services market in the US during the forecast period. Some of the top vendors listed in this industry analysis include Fleet Education Services, Kaplan, Pearson, and TutaPoint.com.
“The content designers are using analytical tools to create quality content that suits the learner needs and requirements. The data is captured and stored under various categories relevant to student performance like sessions attended, subjects studied, and other detailed performance parameters. This also helps the students to understand their learning patterns with a real-time assessment of their performance in the tests,” says Jhansi Mary, a lead analyst at Technavio for research on K12 and higher education.
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The new industry research report from Technavio analyzes some of the key drivers and trends responsible for the growth of this market and its sub-segments.
Flexibility offered by online tutoring
The flexibility offered by these systems benefits both the mentors and students and increasing the popularity among students and teachers. The students can enroll and take these classes depending on their time and requirements. This system also eliminates the hassle of visiting centers, cutting down commuting times and offers optimal time management for students. The students have access to expert mentoring by teachers situated across the globe. Tutors have the flexibility to systematically arrange their classrooms and with the help of online tools they can provide class-related information to students through notifications and e-mails.
Increasing advances in technology
The implementation of advanced technology is enhancing studying and teaching experience within classrooms and in online classes. Hardware and software solutions available in the market is improving the online delivery, communication, assessment, and instruction between mentors and students. It promotes both synchronous and asynchronous modes of learning and teaching options. The use of web conferencing systems helps tutors organize live online classes, allowing face-to-face interaction with students. The mentors and students use tools like virtual whiteboards, a web-based whiteboard app which enables them to share questions and answers. Learning management systems (LMS) and learning content management system (LCMS) are other tools used by teachers for online tutoring.
Rising changes in standard SAT exam structure
The increasing demand for test preparation instructional programs and standardized materials for certification exams like ACT, MCAT, CPA, and CFA is raising the requirement for online tutoring services.The changes in the exam pattern or format is quickly incorporated in materials and services offered by test preparation service providers. The US government is taking initiatives to improve the quality of education in schools and colleges. Test series focus on inculcating and nurturing the knowledge of students for subjects like science, technology, engineering, and math. Online tutoring services providers are offering STEM subjects classes to meet the increased requirements from students.
Growing online distribution channels
The vendors are adopting various methods to boost their product availability to meet the dynamic changes in the education technology and demand patterns of customers. The growing use of the internet led to the adaptation of online learning modules by online tutoring service providers. This method increases digital connectivity and reduces costs for students and teachers. The extensive use of laptops, tablets, and iPads among students has enhanced the accessibility of these online modules.
Other prominent vendors identified in this report are ArborBridge, BenchPrep, InstaEDU, JEI Learning Centers, Knewton, Manhattan Review, Peterson’s Nelnet, Revolution Prep, Sylvan Learning, and Tutor.com.
This research report includes an in-depth analysis and market shares and sizes of the sub-segments and geography. It provides a comprehensive analysis of the key companies, including their market shares, business overview, key financials, etc. The market study also offers a detailed analysis of key drivers, challenges, and opportunities influencing this market.
A more detailed analysis is available in the Technavio report titled, ‘Online Tutoring Services Market In The US 2016-2020’. Technavio also customizes reports by other regions and specific segments upon request.
Other related reports:
- Global Private Tutoring Market 2016-2020
- After-school Tutoring Market in China 2016-2020
- Global Cloud-based Content Management Services Market for the Higher Education Sector 2016-2020
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