K-12 education technology spend in APAC: Key market research findings
- Rising preference for e-books spurs market growth
- Markets in Myanmar, Thailand, Malaysia, and Vietnam to showcase significant growth during the forecast period
- Key vendors – CHUNGDAHM LEARNING, Dell, Educomp Solutions, Next Education, Samsung, TAL Education, and Tata ClassEdge
Technavio’s market research analysts predict the K-12 education technology spend in APAC to reach a revenue of almost $21 Billion by 2020. The rising prevalence of e-books is the fundamental driving force behind the growth of this market. With the development of software that enables the delivery of a more interactive experience to students compared to classroom teaching, the educational e-book segment is expected to showcase steady growth during the forecast period. Locally manufactured low-cost e-readers that offer superior features like availability of content in regional languages are emerging in the market. For instance, Penguin distributed its books through the mobile network, after an alliance with Mobifusion.
The new industry research report from Technavio discusses in detail the key drivers and trends responsible for the growth of this market and its sub-segments.
“The rise in the use of learning analytics is an ongoing trend in the market. Vendors are developing industry-specific analytical solutions that best fit the requirements of schools to cater to the increasing demand. Learning analytics has captured the attention of venture capitalists and large‐scale investors like Bill & Melinda Gates Foundation and the Carnegie Corporation of New York,” says Jhansi Mary, Lead Analyst, Education, Technavio Research.
Educational institutions are improving their IT infrastructure as well as recruiting and training their administrative staff for the effortless deployment of e-learning. The high broadband penetration, widespread education networks, technology deployments in schools, content digitization, shortage of teachers, and new government education policies are the major driving forces behind the growth of the e-learning market in APAC. The markets in countries such as Myanmar, Thailand, Malaysia, and Vietnam are expected to grow exponentially in the coming years owing to various government initiatives.
The key vendors in the market include CHUNGDAHM LEARNING, Dell, Educomp Solutions, Next Education, Samsung, TAL Education, and Tata ClassEdge. Due to the emergence of several educational hardware and software vendors, K-12 education market in APAC is expected to grow exponentially. To gain a competitive edge, established vendors have started introducing innovative products in the market. The increase in product/service extensions, technological innovations, and M&As are factors that will intensify the level of competition in this market in the next four years.
A more detailed analysis is available in the Technavio report, K-12 Education Technology Spend in APAC 2016-2020.
We can customize reports by other regions and specific segments upon request.
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