Vendors in the IT peripherals market to focus on commercialization through the forecast period, 2016-2020.
Procurement market intelligence analysts have announced the top five leading suppliers for the IT peripherals in their latest research report. The growth of the IT peripherals market works in tandem with the rise in the number of PC/computer users. The rise in the demand for gaming peripherals is also a key driver for the growth of the global market for IT peripherals. The suppliers in the market are focusing on the revenue instead of margins due to the commoditization of the industry.
This category spend intelligence report is based on the synthesis, analysis, and interpretation of information about the global IT peripherals market collected from specialized sources. The analysts have derived insights using a mix of primary and secondary research with an aim to provide a holistic picture of the market.
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Competitive vendor landscape
The global market for IT peripherals is highly fragmented in nature. Buyers include companies from sectors such as IT, BFSI, pharmaceuticals, healthcare, telecom, manufacturing, automotive, and retail. The supply market is characterized by the presence of a few large, established vendors and several niche and small players. Suppliers in the market are focusing on turnovers rather than margins due to intensifying competition in the market space. New entrants, on the other hand, operate on razor-thin margins, which makes it difficult for larger players to compete with them. This is resulting in large firms, such as Dell, HP, and Apple, competing on the basis of quality of services and design rather than pricing.
According to Angad Singh, a category specialist at Technavio, “Buyers are shifting their focus to R&D in an attempt to expand their product portfolio and keep pace with the intense competition in the global market for IT peripherals. Buyers are preferring to source from a single player owing to advantages such as ease of management and procurement of value-added services. Single sourcing can also enable buyers to procure benefits such as bundled pricing and access to attractive financing options.”
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Top five suppliers in the IT peripherals market space
Apple
Apple is the world’s largest IT company in terms of revenue. The company is also the largest publicly traded corporation and the second largest cellphone manufacturer. The company differentiates itself from competitors on the basis of minimalistic product design, and better build quality and user experience. It operates on the highest margins in the peripherals industry. In 2016, Apple acquired LegbaCore, a firmware security company operating in the US.
Key services – Headphones, Keyboards, Mouse, Storage devices, and Portable docks for charging/listening to music.
Samsung
Samsung is one of the leading players in the global IT peripherals market and has several smaller subsidiaries registered under its brand name. It is the world’s largest manufacturer of televisions, LCD panels, and smartphones in terms of market share. The company has strong manufacturing and marketing capabilities, and the most advanced electronics R&D facilities spread across Asia.
Key services – Televisions, LCD panels, Smartphones, Keyboards, Mouse, and Printers.
Hewlett-Packard
HP engages in the development and provision of a wide range of software, hardware, and related services to client. The company’s client base includes SMBs and large enterprises. It caters to sectors such as government, health, and education. HP offers a broad portfolio of products and services that bring together infrastructure, software, and services to create value for customers and to enable them to solve business problems.
Key services – Security and assurance peripherals, Infrastructure peripherals, Workplace and mobility peripherals, Cloud peripherals, Digital transformation, and Big Data peripherals.
Logitech International
Logitech was a leading OEM of mice. The company later on exited the mouse business to focus on high-margin pointing devices. It is known for its innovation and has won two CES innovation awards in 2016. Logitech also won the International Design Excellence Award in 2015. In 2016, Logitech purchased TT Design Labs, a startup that manufactures smartphone accessories.
Key services – Headsets, Mouse, Webcams, Conference cams, Keyboards, Speakers, and Gaming peripherals.
Dell
Dell is the one of the world’s largest technological corporations. The company’s product offerings include computer-related products and services. During March 2016, the company was recognized by the Ethisphere Institute as a global leader in maintaining standards of ethical practices. In 2015, Dell bought EMC for around $67 billion.
Key services – Laptops and 2-in-1 PCs, Desktops and all-in-one PCs, Tablets and monitors, Electronics and accessories, Gateways and embedded PCs, Software support services, Hardware support services, and Storage support services.
A more detailed analysis is available in the procurement market intelligence report titled, ‘Global IT Peripherals – Procurement Market Intelligence 2016’.
