Key vendors to focus on market consolidation to strengthen their foothold in their market.
Technavio, a company that develops over 2000 pieces of research every year and covers more than 500 technologies across 80 countries, has announced the top five vendors for the global flax seeds market in their latest research report. This report also lists seven other prominent vendors who are expected to contribute to this market’s growth between 2017-2021.
Competitive vendor landscape
The global flax seeds market is characterized by the presence of several companies that compete based on price, inclusion of fortified ingredients, product and packaging innovation, brand image, and product promotion. Some companies are more specialized than others with respect to commodities, while some have stronger financial resources. Intense competition may prompt vendors to reduce their product prices, which could negatively affect profit margins and overall market growth. Some companies acquire other smaller players to increase their market presence.
According to Manjunath Reddy, a lead analyst at Technavio for research on food, “global market for flax seeds evolves with changes in consumer demands and preferences. Changing consumer spending pattern and tastes have a direct impact on vendor performance. It is also affected by regional, national, and local economic conditions and demographic trends.”
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Top five vendors in the flax seeds market space:
AgMotion
AgMotion is a holding company engaged in the physical commodity trading and risk management. It serves food, feed, and energy clients. The company is also a leading supplier of whole organic ingredients for human consumption and the animal feed market. Its products include flaxseeds, milled flax, wheat, corn, soybeans, lentils, and other pulses, grains, and oilseeds.
Key products: Organic Brown Flaxseed, Organic Golden Flaxseed, Commercial Brown Flaxseed, Commercial Gold Flaxseed, Ground Flaxseed, and Food Grade Flaxseed.
Archer Daniels Midland
Archer Daniels Midland is engaged in the processing of oilseeds, corn, cocoa, wheat, and other agricultural commodities. It also manufactures and markets protein meal, flour, biodiesel, ethanol, vegetable oil, corn sweeteners, and other value-added food and feed ingredients.
Key products: Flaxseed oil.
Cargill
Cargill offers food, agriculture, financial, and industrial products and services worldwide. The company operates in over 68 countries worldwide. The company purchases, processes, and distributes grains, oilseeds, and other commodities to manufacturers of food and animal nutrition products. The company also provides products and services to crop and livestock producers.
Key products: Flaxseed, Linseed oil, and Linseed meal.
Johnson Seeds
Johnson Seeds is engaged in the production, processing, contracting, and marketing of forage and special crops. The company is licensed by the Canadian Grain Commission. Linwoods Health Foods offers a range of healthy seeds, nuts, and berries and has grown to include over 15 different premium blends and healthy seed snacks.
Key products: Ground Organic Flaxseed, Ground Flaxseed Sunflower Pumpkin & Sesame Seeds & Goji Berries, Ground Organic Flaxseed Sunflower & Pumpkin Seeds, Ground Organic Flaxseed Sunflower & Pumpkin Seeds, Ground Flaxseed Almonds Brazil Nuts Walnuts & Co-Enzyme Q10, Ground Flaxseed with Probiotic & Vitamin D, Ground Flaxseed & Goji Berries, and Ground Flaxseed Cocoa, Strawberries & Blueberries.
Johnson Seeds
Johnson Seeds is engaged in the production, processing, contracting, and marketing of forage and special crops. The company is licensed by the Canadian Grain Commission.
Key products: Brown flaxseed, Yellow flaxseed, Yellow peas, Maple peas and lentils, and Canary seeds.
A more detailed analysis is available in the Technavio report, Global Flax Seeds Market 2017-2021. Technavio also customizes reports by other regions and specific segments upon request.
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