Key vendors to shift focus towards emerging markets in APAC during the forecast period.
Technavio, a company that develops over 2000 pieces of research every year and covers more than 500 technologies across 80 countries, has announced the top five vendors for the global court shoes market in their latest research report. This report also lists seven other prominent vendors who are expected to contribute to this market’s growth between 2017-2021.
Competitive vendor landscape
The global market for court shoes is characterized by the of presence of well-established vendors that have considerable presence in the market besides their prevailing brand equity. Dominant players in this market space have established operations in multiple geographies and are popular among end-consumers with effective penetration levels. The growth of the global court shoes market during the forecast period is expected to be driven by new product innovations and launches.
According to Poonam Saini, a lead analyst at Technavio for research on retail goods and services, “Currently, vendors have relatively high penetration in western markets such as the Americas and Europe. However, the focus is expected to shift towards the developing markets in the Asia Pacific region over the forecast period owing to immense opportunities for growth.”
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Top five vendors in the court shoes market space
Adidas
Adidas, along with its subsidiaries, engages in the designing, manufacturing, and marketing of athletic and sports lifestyle products across the world. The company markets over 660 million products in more than 160 countries across the world every year. Adidas offers a wide range of shoes for running and other sports. Its products are marketed primarily under the Adidas and Reebok brand names.
Key products: Ace, adizero F50, adizero F5, Messi, Nitrocharge, Predator X, adizero, adizero Tempo, Clima, Energy Boost, Supernova, and D Lillard.
ASICS
ASICS is engaged in the manufacture and sale of sports shoes, sportswear, and sports equipment, including athletic machines and equipment. The company manufactures and sells products used for a wide range of sports. It offers products for athletic sports includes running, training, and core performance sports, such as rugby, tennis, and volleyball.
Key products: DynaFlyte, GEL-Quantum 360 CM, Metarun, GEL-Quantum 180 2, GEL-Nimbus, GEL-Encourage LE, GEL-Resolution 6 Clay Court, and GEL-Challenger.
New Balance
New Balance offers a wide range of shoes including running shoes, walking shoes, outdoor shoes, cross-training shoes, lifestyle shoes, tennis shoes, and team sports shoes under New Balance, PF Flyers, Aravon, Brine, Warrior, and Dunham brands. Its products are sold in over 120 countries around the world.
Key products: Fresh Foam 1080, New Balance 860v6, Vazee Breathe, New Balance 880v6, and Fresh Foam Zante v2.
Nike
Nike designs, develops, markets, and sells athletic footwear, apparel, equipment, and accessories for men, women, and kids worldwide. Its brands include Nike, Hurley (designs, markets, and distributes surf and youth lifestyle footwear, apparel, and accessories), and Converse (designs, markets, and distributes athletic lifestyle footwear, apparel, and accessories).
Key products: Nike Zoom, Nike Air Max, Nike Lunarlon, Nike Free, Nike Flyknit, Nike Flywire, Nike Air, JANOSKI, CLASSICS, SB MAX, and HYPERFEEL.
Skechers
Skechers engages in the design, development, and marketing of an array of footwear for men, women, and children under the Skechers brand name. The company’s key brands include Skechers Sport, Skechers Active, Skechers USA, Skechers Cali, Skechers Work, and Skechers Kids.
Key products: GOwalk 3, GOwalk 3 – Reaction, Shape-ups 2.0 XT, Equalizer – Persistent, GOmeb Strada, GOrun Forza, and GOrun 400.
A more detailed analysis is available in the Technavio report, Global Court Shoes Market 2017-2021. Technavio also customizes reports by other regions and specific segments upon request.
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