Key vendors to focus on product differentiation during the forecast period
Technavio, a company that develops over 2000 pieces of research every year and covers more than 500 technologies across 80 countries, has announced the top five vendors for the global cold cuts market in their latest research report. This report also lists 15 other prominent vendors who are expected to contribute to this market’s growth between 2017-2021.
Competitive vendor landscape
The global cold cuts market is characterized by the presence of several small and medium sized vendors and is highly fragmented in nature. Vendors in the market space compete on the basis of the price, quality, innovation, service, reputation, distribution, and promotion. The intense competition may force the vendors to reduce their product prices, negatively affecting vendor margins and market growth.
According to Manjunath Reddy, a lead analyst at Technavio for research on food, “To survive and succeed in a stiff competitive environment, it is imperative for vendors in the market to distinguish their product and service offerings through a clear and unique value proposition.”
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Top five vendors in the cold cuts market space
Boar’s Head
Boar’s Head specializes in manufacturing delicatessen foods. It manufactures products like turkey, ham, beef, chicken, cheese, bacon, frankfurters, sausages, bologna, wursts and loaves, condiments, hummus, and jerky. The company offers products through distributors to fine delicatessens, gourmet stores, and supermarkets in the US.
Key products: Bold Cajun-style smoked oven roasted turkey breast, Bold salsalito roasted turkey breast, Branded deluxe ham, Cappy brand ham, Cap-off top round pastrami, and All American barbecue seasoned roasted chicken breast.
Hormel Food
Hormel Food produces and markets consumer-branded food and meat products. As of October 2015, the company’s revenue was estimated to be more than USD 9 billion, and the company invested USD 32 million in R&D. It also acquired Applegate Farms for around USD774 million.
Key products: Smoked Deli Ham Gluten Free, Uncured Hard Salami Gluten Free, Honey Deli Turkey Gluten Free, Cooked Deli Ham Gluten Free, and Sun-Dried Tomato Deli Turkey Gluten Free.
Kraft Heinz
The company produces and sells food and beverage products, which include cheese, meat, refreshment beverages, coffee, and packaged dinners. The company offers its food products for breakfast, dinner, and lunch. The company sells its products under the brand names Kraft, Heinz, Classico, Jell-O, Kool-Aid, Lunchables, ABC, Weight Watchers Smart Ones, Capri Sun, Maxwell House, Ore-Ida, Philadelphia, Planters, Plasmon, Oscar Mayer, Quero, and Velveeta.
Key products: Deli Fresh Rotisserie Seasoned Chicken Breast, Deli Fresh Mesquite Smoked Turkey Breast Lunch Meat, Deli Fresh Slow Roasted Cured Roast Beef, and 98% Fat-Free Oven Roasted Shaved Turkey Breast.
Seaboard Corporation
The corporation owns companies like Seaboard Foods, Seaboard Marine, Seaboard Overseas & Trading Group, Tabacal Agroindustria, Transcontinental Capital Corporation, Butterball, and Mount Dora Farms.
Key products: Natural Inspirations Turkey Breast- Hardwood Socked, Natural Inspirations Turkey Breast-Oven Roasted, and Deli Inspirations Honey Roasted Turkey Breast Extra Thin.
Tyson Foods
Tyson Foods processes and markets chicken, beef, pork, and prepared foods. Its leading brands include Tyson, Hillshire Farm, Jimmy Dean, Sara Lee frozen bakery, Wright, Ball Park, Aidells, and State Fair. The company’s products are marketed domestically to food retailers, restaurant operators, hotel chains, foodservice distributors, and non-commercial foodservice establishments such as schools, the military, healthcare facilities, other food processors, and international export markets.
Key products: Oven Roasted Turkey Breast Premium, Extra Lean, Virginia Brand Ham WA Premium, Extra Lean Cap-off top round pastrami, and Cooked Ham WA Favorites, Extra Lean
Ask an analyst to know more about this report
A more detailed analysis is available in the Technavio report, Global Cold Cuts Market 2017-2021. Technavio also customizes reports by other regions and specific segments upon request.
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