- Key Customer Segments Include Wholesalers, Retailers, Individual Customers
TechNavio, an independent London-based global research firm, today announced the publication of its research report on the Global Household Appliance Market. The report finds the APAC region dominating 50 percent of the Global Household Appliance Market during the forecast period 2014-2018.
As per research analysis, the EMEA region and the Americas region is closely following the APAC region in the Global Household Appliance market with market shares of 34-38 percent and 11-15 percent. The growth is the maximum in the APAC region due to some favorable factors like low labor cost when compared to high labor cost in developed regions such as the Americas and Western Europe. In addition, emerging regions have easy access to industries supplying raw materials used in the production of household appliances. Furthermore, exports of small household appliances from the emerging regions to the developed regions are more than the exports of large household appliances, due to the low transportation cost for small household appliances.
Global Household Appliance Market by Geographical Segmentation

Source: TechNavio Analysis
The market is characterized by increasing number of mergers and acquisitions. Vendors are merging with companies in various geographical locations for increasing their manufacturing facility and building economies of scale and scope. Vendors are also increasing their expenditure on R&D for developing new and innovative products in meeting the changing needs of customers. The major vendors operating in this market include AB Electrolux, BSH Bosch und Siemens Hausgeräte, Haier, Koninklijke Philips, LG Electronics, Panasonic, Samsung and Whirlpool.
To determine the scenario for these vendors in the next 3-4 years, TechNavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentation, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance.
If you are interested in more information on this topic and our upcoming research on the Global Household Appliance Market 2014-2018, please send an e-mail to media@TechNavio.com
About TechNavio
TechNavio is a leading technology research and advisory company with a global coverage. We focus on emerging technology trends that can shape the market. We identify and explain these trends to our customers to help them take better decisions.
TechNavio models the trends using a mix of quantitative and qualitative tools in its proprietary research methodologies. We build forecasts across market segments and geographies based on the trends identified. These forecasts and analysis are used to help our customers identify new and existing opportunities in their markets. We also help customers assess their competitive position in a changing market scenario.
TechNavio analysts employ primary as well as secondary research techniques to ascertain the size and vendor landscape of Global Household Appliance Market. Our analysts obtain the information using a combination of the bottom-up and top-down approaches, besides using in-house market modeling tools. They corroborate this data with the data obtained from various market participants and stakeholders across the value chain, including vendors, service providers, distributors, re-sellers, and end-users.
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Founded in 2003, TechNavio has about 200 analysts globally. We cover more than 500 technologies across 80 countries. Our analysts are closely monitoring the market every day by talking to all the industry participants. We have proprietary databases that provide us with a complete perspective of the market. TechNavio develops over 2000 pieces of research deliverables every year.
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