This global market research report presents a detailed analysis of the tennis equipment market by product (tennis rackets, tennis balls, and others), by retail format (specialty and sports shops, department and discount stores, online retail, and others), and by geography (Americas, APAC, Europe, and MEA). It also provides a comprehensive outlook of the key vendors like Amer, Sports, Babolat, HEAD, Tecnifibre, and Yonex.
Technavio’s market research analysts estimate the global tennis equipment market, to grow at a CAGR of 2% between 2016 and 2020. The growing interest in the sport, high replacement cycle of tennis balls and rackets, and an increase in the number of tournaments are the major factors boosting the sales of tennis equipment. The Americas dominate the global tennis equipment market, owing to the high popularity of tennis in the region.
The new market research report from Technavio provides a breakdown and analysis of the tennis equipment segments by technology.
“Owing to the rising demand for lightweight sports equipment, the vendors are using carbon fiber in manufacturing sports equipment. Carbon fiber reduces the weight of tennis equipment, making them more flexible. Nanotechnology provides strength and stiffness to tennis rackets and provides abrasion resistance to them. Nanomaterials such as carbon nanotubes and nanoclay fullerenes are increasingly being used to manufacture tennis rackets to enhance their performance,” says Brijesh Kumar Chaubey, Lead Analyst, Consumer & Retail, Technavio Research.
The tennis ball segment is the fastest-growing segment in the tennis equipment market. Much of this segment’s high market growth rate can be attributed to the product’s high replacement cycle, which will necessitate the purchase of new tennis balls. Furthermore, the advent of a range of slower balls and smaller court sizes will also aid in the growth of this market segment as it will help to increase the overall popularity of the sport.
Global tennis balls market 2015-2020 ($ millions)
Source: Technavio, 2016
The leading vendors in the global tennis equipment market are Amer, Sports, Babolat, HEAD, Tecnifibre, and Yonex. The market is primarily dominated by leading international players like Amer Sports and Babolat. During the forecast period, the high level of market competition will lead to the advent of many advanced products in the market. Factors such as intense competition, rapid changes in technology, and shifting consumer preferences will pose significant challenges for the vendors in this market.
A more detailed analysis is available in the Technavio report, Global Tennis Equipment Market 2016-2020.
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