Technavio says global soft drinks packaging market to cross $30 billion by 2020

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This market research study presents a detailed segmentation of the global soft drinks packaging market by application (CSDs, functional drinks, and juices), by material (plastic, glass, paperboard, and metal), and geography (Americas, APAC, and EMEA). The key vendors identified in the market are Amcor, Ball, Crown Holdings, Graham, Rexam, and Tetra Laval.

Technavio’s market research analysts estimate the global soft drinks packaging market to grow at a CAGR of around 4% between 2016 and 2020. Increased consumption of soft drinks, especially functional drinks, in developing nations has like China, Brazil, Mexico, and Eastern European countries is driving the soft drinks packaging market across the globe. Also, increased consumption has led to the introduction of a broad range of options in the untapped markets. The Americas is the highest revenue-contributing region in the soft drinks packaging market, owing to the presence of many beverage and soft drink companies in the region.

The new market research report from Technavio provides a breakdown and analysis of the soft drinks packaging segments by technology.

“Of late, the vendors are focusing on improving and redesigning the packaging material. The R&D departments of metal packaging vendors are looking to transform the packaging by making it lightweight and easy to carry. They use different methodologies to analyze and monitor improvements by tracking changes in the average total weight of packaging. Reducing the weight of the packaging material to light configurations help vendors cut down transportation expenses. For example, Ball introduced lighter weight aerosol cans in Europe that are made of 25% recycled aluminium and are 10% lighter than conventional cans,” says Sharan Raj, Lead Analyst, Transportation & Logistics, Technavio Research

Currently, the global carbonated soft drink (CSD) packaging segment dominates the soft drinks packaging market, accounting for around 52% of the total market share. However, the demand for CSD packaging is expected sluggish growth during the forecast period. With an increasing number of consumers turning health conscious, they are more inclined toward functional and health drinks that are non-carbonated. As a result, low demand for CSDs will slow down the growth of this market segment during the forecast period.

The key vendors in the global soft drinks packaging market are Amcor, Ball, Crown Holdings, Graham, Rexam, and Tetra Laval. The market is highly competitive owing to the presence of many big and small vendors involved in the soft drinks packaging market. Several new vendors are emerging in the market, but they find it tough to compete with international vendors in terms of features, functions, and services. The competitive environment is expected to intensify with an increase in product extensions, innovations in technology, an increase in product extensions, and M&A.

A more detailed analysis is available in the Technavio report, Global Soft Drinks Packaging Market 2016-2020.

We can customize reports by other regions and specific segments upon request.

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