This market research report presents a detailed segmentation of the condom market in the US by type (male condom and female condom), by raw material (latex condoms, polyurethane condoms, polyisoprene condoms, and lambskin condoms), and by distribution channel (mass merchandisers, drugstores, and online stores). The leading vendors identified in the market are Ansell, Church & Dwight, Reckitt Benckiser, Sir Richard’s, and The Female Health Company.
Technavio’s market research analysts estimate the condom market in the US, to grow at a CAGR of more than 5% between 2016 and 2020. The rise in the number of people affected by sexually transmitted diseases (STDs) is one of the key growth drivers for this market. Also, the rising incidences of infections like silent chlamydia will also drive the market in the US. With nearly 20 million young Americans affected by such diseases, the condom market in the US has a positive outlook until the end of 2020.
The new market research report from Technavio provides a breakdown and analysis of the condom segments by technology.
“Of late, the market is witnessing growing preference for custom-fit condoms. The custom-fit condoms are hugely popular in countries like Spain, Italy, France, and the UK. Furthermore, the US Federal Government announced that its National Institute of Health would test 95 custom-fitted condoms so that every American can choose the one with the perfect fit. With several companies in line to launch custom-fit condoms in the US, the growth prospects of the condom market will have a positive outlook over the forecast period,” says Abhay Sinha, Lead Analyst, New Coverage, Technavio Research.
Currently, the latex condom segment dominated the market and accounted for more than 88% of the market share. Latex condoms are the most widely available in a variety of sizes, colors, textures, shapes, and flavors across the country. Moreover, latex condoms have the ability to protect against STIs, including HIV, which will propel this market segment’s growth in the US.
The leading vendors in the condom market in the US include Ansell, Church & Dwight, Reckitt Benckiser, Sir Richard’s, and The Female Health Company. The market is consolidated and dominated by a few large providers. These vendors are identified based on parameters such as brand visibility, the popularity of the brand, market presence, product innovations, and distribution channels. To survive and succeed in highly competitive environment, vendors need to distinguish their product and service offerings through a clear and unique value proposition.
A more detailed analysis is available in the Technavio report Condom Market in the US 2016-2020.
We can customize reports by other regions and specific segments upon request.
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