Technavio estimates global mobile education market to reach over $37 billion by 2020

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This market research report includes a detailed segmentation of the global m-education market by end users (post-secondary education and K-12). It also outlines the market shares for key regions such as the Americas, APAC, and EMEA. The key vendors analyzed in this report are Adobe, Blackboard, Desire2Learn, LearnCast, and WizIQ

Technavio has released updated information on the education market, with the publication of its new market research report, global m-education market. The global mobile education market is expected to grow at a CAGR of 21% between 2016 and 2020, owing to the proliferation of mobile devices like tablets and smartphones. Rise in the number of educational apps and platforms used on smartphones and tablets is a significant factor that augments market growth during the forecast period. The Americas dominate the global market for mobile education, accounting for 39% of the total market share. The recent rise in online certification programs coupled with the students’ growing desire to enhance their learning experience on domain-specific topics is expected to impel market growth in this region during the forecast period.

Game-based learning is a new trend gaining popularity in the m-education market in recent times. This learning method aims to impart knowledge through interactive sessions, and allows students to master the games for better comprehension of a topic. The repetitive nature of these games encourages individuals to learn specific skills while playing. Several smartphone manufacturers are offering apps and games incorporated with various learning elements, encouraging students for self-paced learning,” says Jhansi Mary, Lead Analyst, Education, Technavio Research.

The increased use of education apps is the key driver for the growth of the mobile education market. These apps not only facilitate better learning for students but also help educators to manage student and administrative data. The ability of such apps to facilitate learning and to better manage data is expected to result in its increased adoption during the forecast period.

The leading vendors in the global m-education market include Adobe, Blackboard, Desire2Learn, LearnCast, and WizIQ. This market is highly competitive and is primarily dominated by large players like Adobe and Blackboard. Since the large players in this market have been providing m-education products and services for a long time, the entry of new players is restricted. Also, the high cost of setting up an m-education infrastructure is another factor that impedes the entry of new players into the market.

A more detailed analysis is available in the Technavio report, Global m-Education Market 2016-2020.

We can customize this reports by other regions and specific segments upon request.

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