This market research report provides a comprehensive segmentation of the global electric lawn mower market by product type (walk-behind lawnmowers and ride-on lawn mowers) and by geography (APAC, Europe, North America, and the ROW). It also includes an insightful analysis of the leading vendors in this market such as Husqvarna, Deere and Company, The Toro Company, and MTD Products.
Technavio’s market research analysts estimate the global electric lawn mower market to grow at a CAGR of around 5% between 2016 and 2020. Rise in home remodeling activities and growing interest in landscaping services are propelling the demand for electric lawn mowers. North America leads the global market for lawn mower, occupying 57% of the overall market share. The landscaping of yards and outdoor spaces has gained considerable momentum in the region, where US is the major revenue contributor to the market.
The new market research report from Technavio provides a breakdown and analysis of the electric lawn mower segments by technology.
“Vendors have started introducing robotic and battery-powered outdoor lawn mowers due to environmental concerns and the high fuel prices associated with equipment powered by ICEs. For instance, Toro’s the TimeCutter SW Series zero-turn tractor is equipped with a steering wheel giving better maneuverability and steering control to users,” says Abhay Sinha, Lead Analyst, New Coverage, Technavio Research.
Walk-behind electric lawn mowers dominate the market, accounting for 80% of the overall market share. This segment is expected to lead the market until the end of 2020 due to the low prices of these mowers over ride-on mowers. Push-type electric lawn mowers are the most used walk-behind land mowers, owing to their ease of use.
The leading vendors in the global electric lawn mower market include Husqvarna, Deere and Company, The Toro Company, and MTD Products. The market is dominated by global suppliers. The introduction of energy-efficient electric lawn mower technologies in developing countries is spurring market growth. The competitive environment in this market is expected to intensify further due to an increase in product/service extensions, technological innovations, and M&A. The report anticipates the global players to expand their presence worldwide by acquiring regional or local players during the forecast period.
A more detailed analysis is available in the Technavio report, Global Electric Lawn Mower Market 2016-2020.
We can customize reports by other regions and specific segments upon request.
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