Technavio estimates global baby soothers and teethers market to reach $8 billion by 2020

Renewable energy


This industry research report presents a comprehensive segmentation of the global baby soothers and teethers market by age (0-6 months, 6-12 months, and 12-24 months) and by geography (Americas, APAC, Europe, and MEA). It also includes a detailed analysis of the key vendors in this market, including Handi-Craft, Mayborn Group, Munchkin, Phillips, and Pigeon.

Technavio’s market research analysts estimate the global baby soothers and teethers market, to grow at a CAGR of around 4% between 2016 and 2020. Currently, this market is witnessing the launch of innovative products in different sizes, shapes and designs, and functions, and the introduction of non-toxic teethers that are free from BPA, lead, and phthalates. APAC is the largest revenue-contributing region in the baby soothers and teethers market, owing to factors like the presence of a large population base, a significant rise in the standard of living, and the high per capita income in the region.

The new market research report from Technavio provides a breakdown and analysis of the baby soothers and teethers segments by technology.

“Lately, the market is observing the advent of BPA-free soothers to prevent the harmful effects of BPA. Vendors are coming up with baby soothers and teethers with massaging bristles, which are in great demand owing to their oral benefits for babies. The food feeder soother teethers are also garnering interest among parents. These feeders are used for eating fresh fruits and vegetables. Also, parents are preferring natural and organic soothers, which are less harmful for babies,” says Brijesh Kumar Chaubey, Lead Analyst, Consumer & Retail, Technavio Research

Technavio’s market analysts have estimated the 6-12 months segment to account for a market share of more than 51% by 2020. This segment’s popularity stems from the fact that babies start developing teeth when they are 6-12 months old. Additionally, factors such as new product launches and the advent of products that are natural will foster the growth of this market segment during the predicted period.

The leading players in the global baby soothers and teethers market are Handi-Craft, Mayborn Group, Munchkin, Phillips, and Pigeon. This market is dominated by vendors like Philips, Pigeon, Mayborn Group, Handi-Craft, and Munchkin. The market is highly competitive as all the key players compete to gain maximum market shares. In this market, the vendors face various challenges in the form of prevailing competition and advances in technology. To succeed in this market, the vendors have to distinguish their products and services by formulating a clear and unique value proposition.

A more detailed analysis is available in the Technavio report, Global Baby Soothers and Teethers Market 2016-2020.

We can customize reports by other regions and specific segments upon request.

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