TechNavio today launched its report, Smartphone Market in BRIC 2011-2015, based on an in-depth analysis focusing exclusively on BRIC. The report aims to aid decision makers’ understanding of the present and future landscape of the market.
Commenting on the report, an analyst from TechNavio’s Hardware team said: ”The introduction of new products by smartphone vendors in Brazil, Russia, India and China (BRIC) is increasing the penetration of these devices in these countries. Also, the increasing availability of accessories and support services for high-cost smartphones is promoting the growth of the Smartphone market in BRIC. As a result of the growing demand for smartphones among customers in BRIC, the Smartphone market in BRIC is expected to post positive growth during the forecast period.”
According to the report, one of the key factors is the increasing demand for all-in-one devices for facilitating both enterprise mobility and access to entertainment. In addition, smartphones allow consumers to gain high-speed internet connectivity on a pay-per-use basis from mobile service providers.
Further, the report reveals that one of the key factors hindering market growth is the high cost of smartphones.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors. For further information on this report, please visit https://www.technavio.com/content/smartphone-market-bric-2011-2015
TechNavio, the market research platform of Infiniti Research Ltd, publishes periodic market research reports on niche and emerging technologies. For more information on our Hardware market research, please visit https://www.technavio.com/hardware
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