TechNavio recognizes the following companies as the key players in the Natural and Organic Personal Care Market in the US: Estee Lauder Companies Inc., Hain Celestial Group Inc., L’Oreal SA, and The Clorox Co.
Commenting on the report, an analyst from TechNavio’s team said: “There has been a growing concern among consumers in the US toward environment. As a result, consumers are looking for personal care products that are eco-friendly, Therefore, manufacturers have begun to use those ingredients that are harvested ethically without using pesticides and other chemicals which are hazardous to the environment. This leads manufacturers to invest in green chemistry, leading advancements in organic personal care product formulations and new product innovations. This trend is expected to have a strong impact on the market during the forecast period.”
According to the report, one of the main drivers in this market is the increase in number of savvy consumers in the US. The growing exposure to information and awareness about the benefits of natural and organic personal care products have resulted in a high demand for these products from the US consumers.
Further, the report states that one of the key challenges is the stringent regulations and certifications for manufacturing organic and natural personal care products. As a result of various certification norms, vendors are facing a challenge of time to market their product.
The report also includes a discussion of the other vendors operating in this market. The other vendors in the market are Aubrey Organics Inc., Giovanni Cosmetics Inc., Shiseido Co., The Colomer Group, and Tom’s of Maine Inc.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors. For further information on this report, please visit https://www.technavio.com/content/natural-and-organic-personal-care-marke…
TechNavio, the market research platform of Infiniti Research Ltd., publishes periodic market research reports on niche and emerging technologies. For more information on our market research, please visit https://www.technavio.com/others
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TechNavio Announces the Publication of its Research Report -Natural and Organic Personal Care Market in the US 2012-2016
