TechNavio recognizes the following companies as the key players in the Global Phablets Market: HTC Corp., LG Electronics Inc., Samsung Electronics Co. Ltd., and Sony Mobile Communications AB
Commenting on the report, an analyst from TechNavio’s team said: “Global phablet vendors such as Samsung and LG Electronics have already invested a considerable amount of time and money in the R&D of phablets, despite the fact that the market is still in its nascent stage. Once the market matures, increased investments in R&D will not have as high an impact as the investments have now. As phablet vendors are currently looking at possible ways of addressing the challenges, some of which have been listed in the report, phablets are expected to witness high uptake during the forecast period.”
According to the report, the major growth driver is the increasing adoption of phablets in emerging markets such as China and India that have huge potential for growth. As consumers in the emerging countries in this region cannot afford both a smartphone and a tablet, they opt for phablets. Thus, global phablet vendors are capitalizing on this opportunity to increase their market share.
Further, the report states that the major challenge for the market is the high cost of production of Phablets. Increased marketing and R&D spending are two main factors leading to high cost of production.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors. For further information on this report, please visit https://www.technavio.com/content/global-phablets-market-2012-2016
TechNavio, the market research platform of Infiniti Research Ltd., publishes periodic market research reports on niche and emerging technologies. For more information on our market research, please visit https://www.technavio.com/it-hardware-software-services
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TechNavio Announces the Publication of its Research Report -Global Phablets Market 2012-2016
