TechNavio today launched its report Global Paint and Coating Market 2011-2015 based on an in-depth analysis covering the Americas, and the EMEA and APAC regions. The report aims to aid decision makers’ understanding of the significant trends impacting this market.
Commenting on the report, an analyst from TechNavio’s Engineering team said: ”In the last few years, there has been a rapid increase in competition among the paint and coating vendors in the market. Vendors are forced to reduce the price of their paints and coatings because of the lack of effective product differentiation. Consequently, there is an increase in price wars among the players in the market. This is also because of the large variety of vendors and their varying pricing strategies aimed at capturing significant shares in the market. Furthermore, vendors are focusing on the development of economically-priced products in an attempt to tap the price-driven market sectors.”
According to the report, one of the main drivers is the increase in civil construction activities across the globe. Several building promoters develop modular infrastructural buildings with a flush fine interior and elevation surface finish.
Further, the report discusses that one of the main challenges in the market is the lack of effective product differentiation.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors. For further information on this report, please visit https://www.technavio.com/content/global-paint-and-coating-market-2011-2015
TechNavio, the market research platform of Infiniti Research Ltd, publishes periodic market research reports on niche and emerging technologies. For more information on our Engineering market research, please visit https://www.technavio.com/engineering-software
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TechNavio Announces the Publication of its Research Report – Global Paint and Coating Market 2011-2015
