TechNavio today launched its report, Global Intelligent Virtual Assistant Market 2012-2016, based on an in-depth analysis covering the Americas, and the EMEA and APAC regions. The report aims to aid decision makers’ understanding of the present and future landscape of the market.
Commenting on the report, an analyst from TechNavio’s Enterprise Computing team said: ”Increased demand for mobile-based virtual assistants is one of the major trends in the Global Intelligent Virtual Assistant (IVA) market. Several vendors have come up with mobile applications with virtual assistants. For instance, Nuance Communications has developed a mobile app called Nina. Nina is a speech-based virtual assistant, developed using speech recognition, voice biometrics, and NLP technologies. Another vendor SpeakToit is also developing virtual assistants specifically for mobile devices. A SpeakToit assistant is a virtual assistant on the user’s mobile device that performs tasks based on its conversation with the user. The increased penetration of smartphones is one of the major factors contributing to the growing demand for virtual assistants in mobile devices. Most of the mobile applications are deployed by the smartphone users as compared to other mobile phone users.”
According to the report, one of the major drivers is the growing data explosion in enterprises. In the presence of large amounts of data, enterprises need virtual assistants to automatically search the enterprise database and retrieve relevant details. In addition, the virtual assistants also go through vast product catalogs in order to guide customers to a selected product that matches their requirement.
Further, the report reveals that the high cost of maintenance is one of the major challenges confronting this market.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors. For further information on this report, please visit https://www.technavio.com/content/global-intelligent-virtual-assistant-ma…
TechNavio, the market research platform of Infiniti Research Ltd, publishes periodic market research reports on niche and emerging technologies. For more information on our Enterprise Computing market research, please visit https://www.technavio.com/enterprise-computing
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TechNavio Announces the Publication of its Research Report – Global Intelligent Virtual Assistant Market 2012-2016
