TechNavio today launched its report, Global Intelligent Video Analytics Market 2012-2016, based on an in-depth analysis covering the Americas, and the EMEA and APAC regions. The report aims to aid decision makers’ understanding of the present and future landscape of the market.
Commenting on the report, an analyst from TechNavio’s Enterprise Computing team said: ”The increasing end-user demand and the rising pricing pressure have led to intensified competition in today’s business environment. This has accelerated the interest of enterprises in acquiring visibility of the performance of various business operations. Intelligent video analytics (IVA) solutions transform raw video data into useful information and hence can support the development and application of competitive strategies. IVA provides marketing teams with significant insights such as people counting, vehicle counting, and other information that, for example, can help them identify the behavior of customers near key displays. Thus, IVA helps organizations improve decision making and market response and thus gain an edge over their competitors. Therefore, the increasing need to develop competitive strategies is driving the growth of the Global IVA market.”
According to the report, one of the major drivers in the market is the need for advanced video monitoring capabilities. IVA supports the security personnel of end-user organizations in identifying imminent threats by helping them analyze video files more effectively. IVA incorporates advanced technologies that enable numerous significant video monitoring functions in the video surveillance process.
Further, the report reveals that the high cost of implementation is one of the major challenges confronting the market.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors. For further information on this report, please visit https://www.technavio.com/content/global-intelligent-video-analytics-mark…
TechNavio, the market research platform of Infiniti Research Ltd, publishes periodic market research reports on niche and emerging technologies. For more information on our Enterprise Computing market research, please visit https://www.technavio.com/enterprise-computing
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