TechNavio Announces the Publication of its Research Report – Global Game-based Learning Market 2012-2016

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TechNavio today launched its report Global Game-based Learning Market 2012-2016 based on an in-depth analysis covering the Americas, the EMEA region, and the APAC region. The report aims to aid decision makers’ understanding of the present and future landscape of the market.
Commenting on the report, an analyst from TechNavio’s Enterprise Computing team said: ”In 2012, social media constituted a share of more than 30 percent of the online display ad impressions. Every second, millions of people visit Facebook from all over the world. Witnessing the increase in the social media inventory, several game developers have either developed or are in the process of developing learning games for social media. These games are offered to people of varied age groups. Some of the social media games, including Farmville, Angry Birds, and Treasure Hunt, have achieved significant success rates in the past, encouraging other players to participate in the games. Those in the 18-22 age group are the most active players of social games. Game developers are looking to capitalize on this market trend. ”
According to the report, one of the major drivers is the growth of mobile-based edugames. Greater ease in developing gaming applications for mobiles, tablets, and other devices through the use of advanced application development technology is helping organizations develop mobile-based edugames in less time.
Further, the report states that the limitation in the commercial development of potential gaming ideas is one of the major challenges in this market.
The report also includes a discussion of the key vendors operating in this market. The key vendors dominating this market space are LearningWare Inc., Lumos Labs Inc., BreakAway Ltd., and PlayGen.com.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors. For further information on this report, please visit https://www.technavio.com/content/global-game-based-learning-market-2012-
TechNavio, the market research platform of Infiniti Research Ltd., publishes periodic market research reports on niche and emerging technologies. For more information on our Enterprise Computing market research, please visit https://www.technavio.com/enterprise-computing
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