TechNavio recognizes the following companies as the key players in the Global Coding and Marking Market: Markem-Imaje S.A.S., Videojet Technologies Inc., Domino Printing Sciences plc, and Hitachi Industrial Equipment Systems Co. Ltd.
Commenting on the report, an analyst from TechNavio’s team said: “The Global Coding and Marking market is witnessing better integration capabilities between the marking and coding products and the machinery used in production and packaging lines. This is helping vendors enjoy seamless integration across both the production and packaging lines. This helps the vendors to ensure that coding on the cases ties into the actual package. Thus, better integration capabilities is one of the emerging trends in the Global Coding and Marking market, and is expected to boost its growth during the forecast period. ”
According to the report, the Global Coding and Marking market is driven by many growth factors, one of which is the increasing need for product authentication and brand protection. The coding and marking on products helps users to have information about the authenticity of the products they are using. Furthermore, it helps manufacturers protect their brand against counterfeits in the market.
Further, the report states that despite the presence of the above drivers, the Global Coding and Marking market is confronted by some major growth inhibitors. Issues related to traceability of products is one of the major challenges faced by the market. Traceability issues are a major concern in the Food and Beverage and Pharmaceutical industries as well as in the distribution chains of the vendors of coding and marking products and services.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors. For further information on this report, please visit https://www.technavio.com/report/global-coding-and-marking-market-2014-2018
TechNavio, the market research platform of Infiniti Research Ltd., publishes periodic market research reports on niche and emerging technologies. For more information on our market research, please visit https://www.technavio.com/healthcare-chemicals-food-retail
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TechNavio Announces the Publication of its Research Report -Global Coding and Marking Market 2014-2018
