TechNavio today launched its report Smartphone Market in Russia 2011-2015 based on an in-depth study focusing exclusively on Russia. The report aims to aid decision makers’ understanding of the key trends impacting this market.
Commenting on the report, an analyst from TechNavio’s Hardware team said; ”Russia is witnessing the emergence of several high-speed internet technologies. Smartphones provide better internet connectivity than feature phones. Moreover, there is an increasing demand for technologically advanced devices that are user friendly. Thus, the development of better networking technologies will aid the growth of the Smartphone market in Russia.”
According to the report, smartphones have penetrated up to 19 percent of the total Handset market in Russia and are mainly used for navigation-related applications. Moreover, the majority of the population in the country use smartphones access the internet. Thus, the increased adoption of smartphones despite the high ASP is expected to increase the penetration of smartphones in Russia.
Further, the report also discusses that one of the main challenges is the high average selling price of smartphones, making it costlier than feature phones.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key players.
TechNavio, the market research platform of Infiniti Research Ltd, publishes periodic reports on niche and emerging technologies. For further information, please visit https://www.technavio.com/content/smartphone-market-russia-2011-2015.
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