TechNavio today launched its report Printer Market in India 2011-2015 based on an in-depth study focusing exclusively on India. The report aims to aid decision makers’ understanding of the present and future landscape of the market.
Commenting on the report, an analyst from TechNavio’s Hardware team said; ”Vendors are developing printers to meet the requirements of the various end-user segments, whereby they hope to increase the demand for printers in a generally stagnant market.”
According to the report, the demand for economical printers and related devices is increasing because of the development in the global demand for these devices. With the consumption of printers increasing in the Consumer and Small Office Home Office (SOHO) segments in parallel with corporate purchases, vendors have developed multifunction printers (MFPs) and all-in-one (AIO) printers to address all the needs of end-users. The cost of MFPs and AIO printers is cheaper than purchasing all these devices individually. As a result, the demand for MFPs and AIO printers is increasing across many end-user segments.
Further, the report also discusses how the penetration of internet transactions is posing as a major challenge for this market.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key players.
TechNavio, the market research platform of Infiniti Research Ltd, publishes periodic reports on niche and emerging technologies. For further information, please visit http://goo.gl/qJE0u
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