TechNavio today launched its report Global PC Peripherals Market 2011“2015 based on an in-depth study covering the Americas, and the EMEA and APAC region. The report aims to aid decision makers™ understanding of the significant trends impacting this market.
Commenting on the report, an analyst from TechNavio™s Hardware team said, The growing demand for PC peripherals has helped some vendors gain and retain considerable market share. However, to meet the intense competition in the Global PC Peripherals market, vendors are offering goods at competitive prices, when purchased in bulk, to take advantage of the end-user demand for economies of scale. This low-pricing strategy to attract customers and thereby gain market share has led to a continuous decline in the prices of PC peripherals, which has increased the unit sales of the products.
According to the report, since the recession of 2008“2009, the Global PC Peripherals market has been observing a shift in the purpose for which consumers purchase PC peripherals. These peripherals are being purchased by existing consumers mostly as replacements, which indicate that the Global PC Peripherals market is failing to attract new customers.
Further, the report also discusses that one of the major factors affecting this market is the falling demand for standalone peripherals.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key players.
TechNavio, the market research platform of Infiniti Research Ltd, publishes periodic reports on niche and emerging technologies. For further information, please visit https://www.technavio.com/content/global-pc-peripherals-market-2011-2015
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TechNavio Announces the Publication of its Report “ Global PC Peripherals Market 2011“2015
